Targeted Marketing Intern: Data-Driven Campaigns

American Family Insurance; Alabama; Hybrid; USD 34,000 - 54,000; Full time

Benefits offered by this job

Housing assistance

Hiring bonus (housing)

Job summary

American Family Insurance offers a summer Marketing Intern program. The 10 to 14 week internship starts in mid-May and ends in August, with exposure to data-driven, customer-centric marketing projects and mentorship from experienced marketers and cross-functional partners.

You will work on campaign execution, audience targeting, performance reporting, and journey optimization, with a senior team member assigned as a mentor to guide you through real business initiatives.

Qualifications

• Pursuing a bachelor’s degree in Marketing, Business, Analytics, Communications, or a related field.
• Strong written and verbal communication skills.
• Ability to manage multiple priorities and work effectively in a team.

Responsibilities

• Support planning and execution of targeted marketing campaigns.
• Analyze campaign performance and provide insights and recommendations.
• Prepare reports and presentations for stakeholders.
• Collaborate with cross-functional teams and present outcomes.

Skills

Multitasking

Teamwork

Analytical skills

Education

Bachelor's degree in Marketing, Business, Analytics, or Communications

Tools

Microsoft Word

Microsoft Excel

PowerPoint

Job description

American Family Insurance offers a summer Marketing Intern program. The 10 to 14 week internship starts in mid-May and ends in August, with exposure to data-driven, customer-centric marketing projects and mentorship from experienced marketers and cross-functional partners.

You will work on campaign execution, audience targeting, performance reporting, and journey optimization, with a senior team member assigned as a mentor to guide you through real business initiatives.