Talent Brand Content Specialist – Social Campaigns & Video

Digital People; Austin (TX); On-site; USD 41,000 - 69,000; Full time

Job summary

Digital People in Austin is seeking a Talent Brand Content Specialist to help launch a spin-off with engaging content, social media campaigns, and authentic employee storytelling. You will build employer brand awareness and support recruitment marketing for a global B2B company.

The role requires 3–5 years in content marketing or employer branding, strong writing, Canva/Adobe skills, and experience creating short-form video. This is an onsite, 6-month contract-to-hire with a start in October.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, Public Relations, or related field.
• Portfolio focused on social media and content.
• 3–5 years in content marketing, social media or recruitment branding.
• Strong writing, editing and storytelling abilities.
• Experience managing social media content and calendars.
• Graphic design experience with Canva or Adobe Creative Suite.
• Experience/exposure creating and editing short-form video content.
• Familiarity with photography, video production and analytics.
• Strong organization, collaboration and project management skills.
• Creative mindset with knowledge of social media trends and design.

Responsibilities

• Create and publish short-form written, visual, and multimedia content for social and candidate-facing channels.
• Develop and manage content for LinkedIn, Instagram, and web with Instagram focus.
• Create social content, campaign ideas, taglines, employee testimonials, and other talent brand content.
• Support multimedia such as video creation following brand guidelines.
• Design graphics, presentations, and digital assets using Canva.
• Support talent brand and recruitment marketing campaigns, career sites, talent communities, events, emails, and employee stories.
• Collaborate with recruiters, hiring managers, and stakeholders to showcase authentic experiences.
• Manage content calendars and support 5–7 campaigns at various lifecycle stages.
• Track content and campaign performance, sharing insights and recommendations.

Skills

Writing & editing

Storytelling

Social media management

Content calendars

Project management

Collaboration

Organizational skills

Creative mindset

Education

Bachelor's degree in Marketing or related

Tools

Canva

Adobe Creative Suite

Job description

Digital People in Austin is seeking a Talent Brand Content Specialist to help launch a spin-off with engaging content, social media campaigns, and authentic employee storytelling. You will build employer brand awareness and support recruitment marketing for a global B2B company.

The role requires 3–5 years in content marketing or employer branding, strong writing, Canva/Adobe skills, and experience creating short-form video. This is an onsite, 6-month contract-to-hire with a start in October.