Brand Manager: B2B Growth & Creative Storytelling (Remote)

Workweek; United States; Hybrid; USD 95,000 - 135,000; Full time

Benefits offered by this job

Equity in Workweek

Remote operations with TZ flexibility

Unlimited PTO

Health insurance coverage

Parental leave

401(k) plan with company match

Home office stipend

In-person team retreat

Job summary

Workweek, a fast-growing B2B media brand, is seeking a Brand Manager in Austin to own the public presence across website, emails, social channels, and partner events. You’ll report to the VP of Marketing and shape how our brand shows up, blending consumer marketing tactics with B2B storytelling to feel human and compelling.

You’ll lead product launches, create case studies and videos, and drive advertiser engagement through campaigns, events, and community-building efforts that scale with the

Qualifications

• 4+ Years in Marketing
• B2B Knowledge + Consumer Playbook: You know how B2B buyers think and buy, but you steal the best consumer marketing tactics.
• Social-First Mindset: You spend real time on X, LinkedIn, and short-form video.
• Strong Taste Level: You know how to prompt AI tools to speed up work, but you edit heavily so nothing reads like generic generated text.
• Event Marketing Experience: Proven track record of running campaign rollouts that get people to sign up for and attend virtual or live events.
• Austin-Based: Located in (or moving to) Austin, TX to work alongside the team in person.]

Responsibilities

• Brand & Digital Touchpoints: Website: Manage workweek.com day-to-day; Product Marketing: Plan and write product launches; Case Studies & Video: Turn advertiser wins into short-form videos, case studies, and social proof points.
• Event Marketing & Partner Emails: Upfronts marketing: write emails, create social hype, and fill the room with brand partners; Virtual & Community Events Marketing: Create events to drive community and retention; Email Campaigns: Write and launch emails to advertising partners.
• Social & Executive Channels: Workweek Social: Own daily posts, copy, and visual style; Executive Support: Shape social posts for leaders and align team accounts with brand pushes.

Skills

Marketing

B2B Knowledge

Consumer Marketing

Social Media

Event Marketing

Austin-based

Job description

Workweek, a fast-growing B2B media brand, is seeking a Brand Manager in Austin to own the public presence across website, emails, social channels, and partner events. You’ll report to the VP of Marketing and shape how our brand shows up, blending consumer marketing tactics with B2B storytelling to feel human and compelling.

You’ll lead product launches, create case studies and videos, and drive advertiser engagement through campaigns, events, and community-building efforts that scale with the