Syst Communications Strategist

Baycare; Clearwater (FL); Hybrid; USD 110.000 - 140.000; Vollzeit

Benefits dieser Stelle

Comprehensive benefits

Tuition reimbursement

401(k) match and company contributions

Zusammenfassung

BayCare is seeking a System Communications Strategist to help share the health system’s story with internal and external audiences. You will develop strategic communications and effectively convey complex information across various channels.

The role involves creating multimedia strategies, managing press materials, and collaborating with BayCare leaders to ensure accurate, impactful messaging. Hybrid work and a collaborative, data-driven approach are emphasized.

Qualifikationen

• Bachelor’s degree in Marketing, Mass Communications, Journalism, or a related field required.
• Master’s degree in a related field preferred.
• 7 years of communications experience with a healthcare provider, corporate department, or agency required.

Aufgaben

• Develop and implement multimedia communication strategies for internal and external channels supporting system-wide projects, service lines, divisions, and campaigns.
• Create and manage communications including press releases, team member portal content, newsletters, emails, social media content, reports, meetings, and events.
• Build relationships with internal customers, BayCare leaders, and subject matter experts to gather information and develop content for team members, the public, and media.
• Support media relations by preparing key messages, materials, and scripts, and providing coaching and media interaction.
• Fact-check content and coordinate reviews and approvals to ensure accuracy and relevance.
• Facilitate issues management activities.
• Develop and monitor metrics to evaluate communication effectiveness and suggest improvements.

Kenntnisse

Copy editing

Writing

Media relations

Ausbildung

Bachelor’s degree in Marketing, Mass Communications, Journalism, or a related field

Master’s degree in a related field

Jobbeschreibung

Details

System Communications Strategist

At BayCare, we are proud to be one of the largest employers in the Tampa Bay area. Our network includes 16 community-based hospitals, a long-term acute care facility, home health services, outpatient centers, and thousands of physicians. Supported by more than 30,000 team members, we embrace a forward-thinking philosophy built on trust, dignity, respect, responsibility, and clinical excellence.

Position Summary

The System Communications Strategist is an experienced communications professional responsible for helping share BayCare’s story with internal and external audiences. This role requires a collaborative, adaptable professional who can develop strategic communications and effectively communicate complex information across a variety of channels.

Responsibilities

• Develop and implement multimedia communication strategies for internal and external channels supporting system-wide projects, service lines, divisions, and campaigns.
• Create and manage communications including press releases, team member portal content, newsletters, emails, social media content, reports, meetings, and events.
• Build strong relationships with internal customers, BayCare leaders, and subject matter experts to gather information and develop written and visual content for team members, the public, and media.
• Support media relations by preparing key messages, materials, and scripts, as well as providing coaching, counseling, and media interaction.
• Fact-check content and coordinate appropriate reviews and approvals to ensure communications are accurate, complete, and relevant.
• Facilitate issues management activities.
• Develop and monitor metrics to evaluate communication effectiveness and recommend improvements as appropriate.

Minimum Qualifications

Education

• Bachelor’s degree in Marketing, Mass Communications, Journalism, or a related field required.
• Master’s degree in a related field preferred.

Experience

• 7 years of communications experience with a healthcare provider, corporate department, or agency required.
• 3 years of experience working with healthcare experts and/or complex subject matter , in addition to the required experience, preferred.

Required Skills

• Copy editing
• Writing
• Media relations

Preferred Certification

• Accredited in Public Relations (APR)

Benefits

BayCare offers a competitive total rewards package, including:

• Comprehensive benefits
• Paid time off
• Tuition reimbursement
• 401(k) match and additional yearly contribution
• Annual performance appraisals with merit increases
• Yearly team award bonus
• Community discounts
• The opportunity to be part of an amazing team and a great place to work

BayCare Values

Demonstrate a consistent commitment to BayCare Health System’s core values of trust, respect, and dignity in all interactions with patients, families, team members, and the community, supporting our shared responsibility to achieve excellence in the communities we serve.

Position Details

• Location: BayCare System Office West
• Status: Full Time
• Exempt: Yes
• Shift: 8:00 AM – 5:00 PM
• Weekend Work: None
• On Call: No
• Remote Work: Hybrid

Equal Opportunity Employer Veterans/Disabled