SVP Director of Community Assoc. Services

WesBanco; Wheeling (WV); On-site; USD 150,000 - 230,000; Full time

Job summary

WesBanco is seeking a Director of Community Association & Property Management Banking to drive growth, profitability, and strategic direction in this vertical. The role targets HOAs, condo associations, cooperatives, and property management firms with a focus on deposits, treasury management, and relationship expansion.

The leader will partner with Treasury Management, Credit, Marketing, and Operations to position WesBanco as a leading provider in this niche, delivering sophisticated lending and

Qualifications

• Bachelor’s Degree preferred.
• Minimum of 15 years in commercial banking with minimum of 10 years of community association services industry exposure.
• Ability to launch and lead a team; prior experience building a vertical or book of business is strongly preferred.
• Willingness to provide a level of service which will clearly differentiate us from our competitors.
• Professional demeanor in appearance, interpersonal relations, work ethic and attitude.
• Clear, concise, effective written and oral communication skills with bank employees and customers.

Responsibilities

• Develops and executes the strategic vision and growth plan for the Community Association and Property Management vertical.
• Establishes market expansion strategies, annual production goals, and performance metrics.
• Identifies and cultivates relationships with HOAs, condo/cooperative/mixed-use communities, and management firms.
• Develops referral networks with management firms, attorneys, CPAs, developers and board members.
• Serves as the primary business development officer for the vertical, generating new deposit and treasury opportunities.
• Represents the Bank at industry conferences and association events to generate opportunities.
• Partners with Marketing to develop targeted campaigns and branding initiatives.
• Drives growth in operating accounts, reserve accounts, CDs, and escrow deposits.
• Collaborates with Treasury Management to increase product penetration and client retention.
• Develops strategies to capture large operating and reserve balances from associations and firms.
• Works with property management companies to establish multi-client banking relationships.
• Ensures differentiated treasury management experiences for boards and stakeholders.
• Maintains senior relationships with key clients and executive teams.
• Identifies opportunities to deepen deposits and lending relationships while managing risk.

Skills

Team leadership

Business development

Relationship management

Strategic planning

Education

Bachelor's Degree

Job description

The Director of Community Association & Property Management Banking is responsible for the growth, profitability, and strategic direction of the Bank's Community Association and Property Management vertical, with a primary focus on deposit acquisition, treasury management revenue, and relationship expansion. This role leads business development efforts targeting homeowner associations (HOAs), condominium associations, cooperatives, master-planned communities, mixed-use associations, and property management companies. The Director serves as the Bank's subject matter expert for association and property management banking, developing strategic relationships that drive operating, reserve, escrow, and specialty deposit growth while delivering comprehensive treasury management and lending solutions. This position partners closely with executive leadership, Treasury Management, Credit, Marketing, and Operations to establish the Bank as a leading provider of banking services within the community association and property management sectors.

LOCATION:

This position is 100% in office. The employee will work full time in an office in a designated WesBanco location. Consideration for location will be in all WesBanco locations (in the following states: FL, IN, KY, MD, MI, OH, PA, TN, VI WV).

QUALIFICATIONS REQUIRED:

• Bachelor’s Degree preferred.
• Minimum of 15 years in commercial banking with minimum of 10 years of community association services industry exposure (direct lending or operator-facing required).
• Ability to launch and lead a team; prior experience building a vertical or book of business is strongly preferred.

CUSTOMER SERVICE SKILLS:

• Willingness to provide a level of service which will clearly differentiate us from our competitors.

INTERPERSONAL SKILLS:

• Professional demeanor in appearance, interpersonal relations, work ethic and attitude.
• Possess clear, concise, effective written and oral communication skills to effectively express thoughts, ideas and concepts to bank employees and bank customers.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

• Develops and executes the strategic vision and growth plan for the Community Association and Property Management vertical, with a primary focus on deposit growth, treasury management penetration, and relationship profitability.
• Establishes market expansion strategies, annual production goals, and performance metrics aligned with the Bank's funding and growth objectives.
• Identifies and cultivates relationships with homeowners associations, condominium associations, cooperatives, master-planned communities, mixed-use developments, and property management companies.
• Develops referral networks with management companies, attorneys, reserve specialists, CPAs, developers, board members, and other industry influencers.
• Serves as the primary business development officer for the vertical, generating new deposit and treasury management opportunities through direct calling efforts, referrals, industry partnerships, and market intelligence.
• Represents the Bank at industry conferences, trade associations, community association events, and property management forums to strengthen market presence and generate new business opportunities.
• Partners with Marketing and Communications to develop targeted campaigns, thought leadership, educational programs, and industry-specific branding initiatives.
• Drives growth in association operating accounts, reserve accounts, money market balances, CDs, ICSP/CDARS relationships, escrow accounts, and other deposit products.
• Partners with Treasury Management officers to increase product penetration, fee income generation, and client retention.
• Develops strategies to capture and retain large operating and reserve deposit balances from community associations and property management firms.
• Works closely with property management companies to establish organization-wide banking relationships that support multiple association clients and centralized banking needs.
• Ensures the Bank delivers a differentiated treasury management experience that supports the operational requirements of boards, management companies, and association stakeholders.
• Serves as the senior relationship executive for key community association and property management company clients.
• Maintains strong relationships with executive leadership, board members, property managers, and management company principals.
• Identifies opportunities to deepen client relationships through deposits, treasury management services, commercial lending, and other bank products.
• Leads client retention strategies designed to maximize relationship profitability and long-term loyalty.
• Ensures a superior client experience through proactive communication, responsiveness, and consultative relationship management.
• Partners with Credit Administration and Risk Management to establish underwriting guidelines, pricing standards, and portfolio management practices for community association lending.
• Provides subject matter expertise for association and property-management-related lending opportunities.
• Evaluates association financial performance, reserve funding adequacy, governance structures, cash flow dynamics, and project financing needs.
• Collaborates with credit partners to structure loans that complement broader deposit and treasury management relationships while maintaining sound risk management practices.
• Monitors portfolio quality, concentration levels, and emerging industry risks, recommending appropriate action when necessary.
• Ensures compliance with all lending, regulatory, and risk management standards.

OTHER REQUIREMENTS:

Banking is a highly regulated industry and you will be expected to acquire and maintain a proficiency in the Bank's policies and procedures, and adhere to all laws, rules and regulations that are applicable to your conduct and the work you will be performing. You will also be expected to complete all assigned compliance training in a timely manner.

• Carries out supervisory responsibilities in accordance with the organization’s policies and applicable laws. Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems
• Understanding of regulatory, operational, and reimbursement challenges.
• Ability to bring or quickly develop a referral network in the community association services space.