Sustainability-Focused Digital Marketing Specialist

Tradebe Environmental Services; Chicago (IL); Hybrid; USD 65,000 - 80,000; Full time

Benefits offered by this job

Competitive pay and benefits

Student loan repayment assistance

Generous vacation and sick plans

Medical, dental, vision

401k Retirement match

Flexible spending accounts

Health savings accounts

Career ladders and promotions

Leadership opportunities

Great work environment

Job summary

Tradebe Environmental Services is seeking a Digital Marketing Specialist in the United States to own digital initiatives, drive brand awareness, and generate leads for industrial B2B solutions.

You will manage the US website on WordPress, run campaigns across email, search, social, and display, and translate analytics into actionable insights. You’ll create marketing content for technical audiences and collaborate with operations and sales.

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, Graphic Design, Business, or a related field.
• 3+ years of experience in digital marketing, website management, or marketing communications.
• Hands-on experience managing WordPress websites and familiarity with SEO, SEM, email marketing, and marketing automation.
• Experience with analytics and reporting tools such as Google Analytics 4, along with CRM or marketing automation platforms.
• Experience in managing Hubspot Marketing will be highly valued.
• Strong content creation and graphic design skills, including experience with Adobe Creative Suite, or similar tools.
• Excellent written and verbal communication skills, with experience translating technical information for B2B audiences. Experience in industrial, environmental, manufacturing, engineering, energy, or other technical sectors is a plus.

Responsibilities

• Manage and improve Tradebe's U.S. website (WordPress) and SEO.
• Develop and optimize digital marketing campaigns across email, search, social, and display.
• Monitor digital performance using GA4, GTM, Search Console, CRM and marketing tools.
• Create marketing dashboards and report campaign performance with insights.
• Develop marketing content for industrial and technical B2B audiences.
• Plan and support trade shows, events, webinars and related logistics.
• Own and manage the Online Store and internal ordering workflows.
• Oversee the marketing budget and procurement processes.
• Create paid campaigns on Google Ads and LinkedIn Ads.

Skills

WordPress

SEO

Google Analytics 4

Marketing automation

HubSpot

Adobe Creative Suite

B2B marketing

Education

Bachelor's degree in Marketing or related field

Tools

Google Tag Manager

CRM platforms

Google Ads

LinkedIn Ads

Job description

Tradebe Environmental Services is seeking a Digital Marketing Specialist in the United States to own digital initiatives, drive brand awareness, and generate leads for industrial B2B solutions.

You will manage the US website on WordPress, run campaigns across email, search, social, and display, and translate analytics into actionable insights. You’ll create marketing content for technical audiences and collaborate with operations and sales.