Student Affairs Social Media and Digital Engagement Assistant (Student) (FWS)

City of Dawson Creek; Washington (District of Columbia); On-site; USD 10,000 - 14,000; Part time

Job summary

The Chronicle Of Higher Education, Inc. is partnering with American University to offer a part-time Social Media and Digital Engagement Assistant role in the Student Affairs Communications department.

The position supports social media content creation, captions, posting, and photography under the supervision of the Digital Content Coordinator. You will develop graphics, track engagement metrics, collaborate on student-life projects, and gain experience in digital storytelling.

Qualifications

• Full-time undergraduate student at American University.
• Active Federal Work-Study (FWS) award.
• Strong social media and communications skills.
• Prior experience content creation with social media is required.
• Familiarity with Canva or similar design software.
• Familiarity with vertical video editing apps or software.
• Detail-oriented, organized, creative, and able to manage multiple tasks at once.

Responsibilities

• Social Media Management: manage AU Student Affairs accounts (Instagram, LinkedIn, YouTube); content creation, caption writing, post scheduling.
• Content Creation: produce engaging social media content; script, film, edit content; design accessible graphics.
• Analytics and Engagement: track likes, comments, shares; evaluate post performance; provide data-driven recommendations.
• Supporting Student Affairs Administration: assist leadership with digital projects and collaborate on student-life initiatives.

Skills

Social media management

Content creation

Graphic design

Video editing

Attention to detail

Multitasking

Education

Active Federal Work-Study award

Tools

Canva

Job description

Work Where You Learn: Build Experience, Grow Skills, andContribute to Your University Community.

This position isavailable only to enrolled American University students.

Department:

Student Affairs Communication

Time Type:

Part time

FLSA Status:

Non-Exempt

Job Description:

Summary:

The Social Media and Digital Engagement Assistant will support Student Affairs communications and leadership through developingcontent for social media. Under the supervision of the DigitalContent Coordinator, the Social Media and Digital EngagementAssistant will gain experience in content creation, graphic design,and digital engagement strategies.

Essential Functions:

1. Social Media Management
   • Assist in managing Student Affairs social media accounts(Instagram, LinkedIn, YouTube), including content creation, captionwriting, and post scheduling.
   • Capture high-quality photos at Student Affairs and campus events.
   • Curate images for social media event recaps in collaborationwith other photographers.
2. Content Creation
   • Create engaging and inclusive social media content forplatforms such as Instagram, LinkedIn, etc.
   • Support Student Affairs leadership in scripting, filming, andediting content for their social media accounts.
   • Design accessible graphics and visuals for Student Affairsevents.
   • Track new social media trends and develop relevantcontent.
3. Analytics and Engagement
   • Track social media engagement metrics (likes, comments, shares,etc.).
   • Evaluate performance of posts and reels and identify highperforming content.
   • Provide recommendations based on data insights.
4. Supporting Student Affairs Administration
   • Assisting Student Affairs leadership with digitalprojects.
   • Collaborate with staff on projects highlighting studentlife.

Position Type/Expected Hours of Work:

• Part-time.
• 7 - 10 hours per week.

Salary Range:

• $18.40 per hour.

Required Education and Experience:

• Full-time undergraduate student at American University.
• Student must have an active Federal Work Study (FWS)award.
• Strong social media and communications skills.
• Prior experience content creation with social media isrequired.
• Familiarity with Canva or similar design software.
• Familiarity with vertical video editing apps or software.
• Detail-oriented, organized, creative, and able to managemultiple tasks at once.

Additional Eligibility Qualifications:

• 7 - 10 hours per week during normal business hours withoccasional work outside of traditional hours per job duties.

Other Details

• This position is available only to enrolled AmericanUniversity students.
• Please note this job announcement is not designed to cover orcontain a comprehensive listing of activities, duties orresponsibilities that are required of the employee for this job.Duties, responsibilities, and activities may change at any timewith or without notice.
• American University is an E-Verify employer.
• Visit https://www.american.edu/hr/ for additional information about American University employment andbenefits.

Contact Us

For more information or assistance with the American Universitycareers site, email [e-mail].

American University is an equal opportunity, affirmative actioninstitution that operates in compliance with applicable laws andregulations. The university does not discriminate on the basis ofrace, color, national origin, religion, sex (including pregnancy),age, sexual orientation, disability, marital status, personalappearance, gender identity and expression, familyresponsibilities, political affiliation, source of income, veteranstatus, an individual’s genetic information or any other basesunder federal or local laws (collectively "Protected Bases") in itsprograms and activities.