Strategy Director: Growth & CX Architect

Bold Orange; Fort Snelling Unorganized Territory (MN); Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

Tuition reimbursement

Paid parental leave

401(k) with employer contributions

Job summary

Bold Orange is seeking an Associate Strategy Director to lead strategy engagements from ambiguous questions to actionable recommendations. You’ll facilitate senior client conversations and collaborate with Creative, UX, Analytics, and Technology while mentoring junior strategists.

Expect travel as projects demand it and a hybrid office presence in the Twin Cities area. You’ll drive brand strategy, GTM planning, journey design, and experience roadmaps, leveraging martech tools like Salesforce,

Qualifications

• Bachelor’s degree in business, marketing, communications, or equivalent certifications/work experience.
• 8+ years relevant work experience in digital marketing, customer experience, brand strategy or content strategy roles.
• Agency or consultancy experience is required.
• Strong knowledge of martech strategy and platforms (e.g. Salesforce, Braze, AEM).
• Ability to synthesize data and research findings to tell a story and shape roadmaps.
• Experience leading strategy at the account or project level and mentoring early-career teammates.

Responsibilities

• Lead end-to-end development of strategy projects—brand creation, value prop development, GTM plans.
• Collaborate with client services to translate challenges into defined approaches or project plans.
• Partner with Creative, UX, Analytics, and Technology to ensure strategic vision is executed.
• Facilitate senior-level client conversations and provide the why behind the what.
• Translate research, trends, and data insights into strategic recommendations.
• Map and analyze customer journeys, identifying opportunities and building roadmaps.
• Conduct qualitative and quantitative research using stakeholder interviews, surveys, and tools.
• Advocate for human-centered design and data-informed strategic planning.

Job description

Bold Orange is seeking an Associate Strategy Director to lead strategy engagements from ambiguous questions to actionable recommendations. You’ll facilitate senior client conversations and collaborate with Creative, UX, Analytics, and Technology while mentoring junior strategists.

Expect travel as projects demand it and a hybrid office presence in the Twin Cities area. You’ll drive brand strategy, GTM planning, journey design, and experience roadmaps, leveraging martech tools like Salesforce,