Strategic Social Media Lead — Growth & Analytics

Evlo AI; Boston (MA); On-site; USD 90,000 - 130,000; Full time

Job summary

Evlo AI is seeking a Social Media Manager to own end-to-end strategy and execution across LinkedIn, X, Instagram, TikTok, and YouTube. You will collaborate with content, design, and demand gen to run an always-on publishing engine and use analytics to optimize performance.

The role requires 4–7 years of experience managing social for tech brands, strong writing skills, and hands-on budgeting for paid campaigns.

Qualifications

• 4–7 years of social media management for tech brands with measurable growth.
• Experience with scheduling and analytics platforms and native analytics.
• Hands-on paid social campaign management and budgeting.
• Strong writing and editing skills across channels; adaptability in voice.

Responsibilities

• Own the social media calendar and publish daily content across LinkedIn, X, Instagram, TikTok, and YouTube.
• Develop channel-specific strategies for B2B and B2C growth, including executive ghostwriting on LinkedIn.
• Manage paid social budgets and optimize CAC, CPL, and pipeline contribution.
• Monitor brand mentions with tools; escalate risks and surface opportunities.
• Run experiments on formats and cadence; report weekly with KPIs.
• Collaborate with design/video teams to produce assets in Figma and Premiere/CapCut.
• Coordinate launch moments with product marketing and PR.

Skills

Social media strategy

Analytics

Paid social

Copywriting

Project management

Marketing (B2B/B2C)

Education

Bachelor's degree in Marketing, Communications, or equivalent

Tools

Sprout Social

Hootsuite

Buffer

GA4

Job description

Evlo AI is seeking a Social Media Manager to own end-to-end strategy and execution across LinkedIn, X, Instagram, TikTok, and YouTube. You will collaborate with content, design, and demand gen to run an always-on publishing engine and use analytics to optimize performance.

The role requires 4–7 years of experience managing social for tech brands, strong writing skills, and hands-on budgeting for paid campaigns.