Strategic Social Content Producer

aspeninstitute; Washington (District of Columbia); Hybrid; USD 60,000 - 75,000; Full time

Benefits offered by this job

Health benefits

Retirement benefits

Paid leave

Job summary

The Aspen Institute is seeking a Marketing & Communications Associate to elevate the digital presence of Aspen Ideas across platforms. You will lead social content strategy for the Aspen Ideas Festival and other public programs, translating big ideas into compelling, shareable content.

With 1–3+ years in communications or marketing, you will craft platform‑specific content, manage calendars, collaborate with partners, and support paid campaigns.

Qualifications

• 1-3+ years of professional communications or marketing experience.
• Demonstrated expertise in content strategy and multi‑platform growth.
• Strong portfolio of social content including video editing and graphic design.
• Excellent writing and storytelling skills.
• Proficiency with video editing tools and social management platforms.
• Experience managing paid social campaigns.

Responsibilities

• Develop the year-round social media content strategy for Aspen Ideas and related events.
• Build and maintain the social media editorial calendar for all channels.
• Create platform‑optimized content (video, graphics, copy) for Instagram, LinkedIn, X/Twitter, Facebook, YouTube, etc.
• Coordinate cross‑channel earned content with partners and underwriters.
• Support paid social campaigns and collaborate with agencies on assets and targeting.
• Lead community management and social listening to foster an engaging online presence.
• Track and report on social metrics; inform strategy with data insights.
• Stay current with platform updates and propose new formats and experiments.
• Manage digital contractors and agency partners during festivals and events.

Skills

Content strategy

Social media management

Video editing

Graphic design

Copywriting

Storytelling

Platform proficiency

Tools

Adobe Premiere

CapCut

Adobe Creative Suite

Canva

Sprout Social

Later

Hootsuite

Job description

The Aspen Institute is seeking a Marketing & Communications Associate to elevate the digital presence of Aspen Ideas across platforms. You will lead social content strategy for the Aspen Ideas Festival and other public programs, translating big ideas into compelling, shareable content.

With 1–3+ years in communications or marketing, you will craft platform‑specific content, manage calendars, collaborate with partners, and support paid campaigns.