Strategic Programmatic Account Lead for Fortune 500 Growth

Equativ; Los Angeles, Northern (CA, KY); Hybrid; USD 120,000 - 128,000; Full time

Job summary

Equativ is seeking a Strategic Account Lead in Los Angeles, CA, to drive growth across brand-direct and Holdco accounts. You will combine strategic account management with new business development, engaging Fortune 500 brands, Holdco teams, independent agencies, and programmatic decision-makers.

The role requires a consultative, solution-oriented approach and a track record of revenue growth. You will educate clients on Equativ’s platform, collaborate with internal teams, and deliver ROI-driven

Qualifications

• 4+ years in programmatic/ad tech sales
• Experience with brand-direct clients and holding companies
• Deep understanding of in-house media buying strategies and agency trading desks
• Strong communication, negotiation and executive presentation skills
• Highly consultative mindset with ability to uncover client needs and tailor solutions
• Proven ability to prospect, close, and grow high-value accounts
• Ability to thrive in a fast-paced, evolving environment with multiple priorities
• Analytical, solutions-driven and adaptable to shifting business needs

Responsibilities

• Develop and execute strategic sales plans across branded accounts and Holdco portfolios.
• Build relationships with senior stakeholders at Fortune 500 brands and agencies.
• Identify and secure new business opportunities while growing existing accounts.
• Align Equativ’s solutions with clients’ in-house media buying strategies and agency needs.
• Act as trusted advisor, providing insights and ROI-focused recommendations.
• Educate clients on Equativ’s platform, best practices, and innovations.
• Deliver regular updates, training, and product innovations to clients.
• Collaborate with Product, Ops, Marketing and Partnerships for strong execution.
• Meet and exceed quarterly revenue and growth targets.

Skills

Strategic account management

Programmatic/ad tech sales

Executive presentation

Consultative selling

Prospecting and closing

Cross-functional collaboration

Analytical mindset

Negotiation

Industry knowledge (brands & Holdcos)

Job description

Equativ is seeking a Strategic Account Lead in Los Angeles, CA, to drive growth across brand-direct and Holdco accounts. You will combine strategic account management with new business development, engaging Fortune 500 brands, Holdco teams, independent agencies, and programmatic decision-makers.

The role requires a consultative, solution-oriented approach and a track record of revenue growth. You will educate clients on Equativ’s platform, collaborate with internal teams, and deliver ROI-driven