Strategic PR & Media Relations Specialist

Garmin; Olathe (KS); On-site; USD 55,000 - 75,000; Full time

Job summary

Garmin is seeking a full-time Public Relations Specialist 2 at its U.S. headquarters in the Greater Kansas City area.

You will focus on increasing awareness of Garmin products by securing editorial coverage across mainstream, endemic, and trade outlets, including digital, print, and broadcast media. You will manage media relations, develop PR pitches, coordinate product reviews and demos, and support PR programs aligned with Garmin’s goals.

Qualifications

• Bachelor’s degree in PR, Marketing, Communications, Journalism, English or related field.
• Minimum 2 years of public relations, marketing experience or equivalent.
• Demonstrates knowledge of Garmin products and markets served.
• Excellent verbal and presentation skills.
• Strong writing ability and AP style knowledge.
• Highly organized self-starter who can manage multiple projects and meet deadlines with minimal supervision.
• Willingness to travel to trade shows and media events.

Responsibilities

• Communicate with journalists and media to drive Garmin product awareness across outlets.
• Maintain and grow relationships with media contacts, reviewers, podcasters, and influencers.
• Develop engaging PR pitches to generate positive coverage for Garmin products/features.
• Arrange reviews and demos of Garmin products (virtual or in person).
• Support PR plans, press releases, award applications, and company statements.
• Identify new contacts and opportunities using media databases and monitoring tools.

Skills

Verbal communication

Presentation skills

Written communication

Time management

AP style knowledge

Media relations

Education

Bachelor’s Degree in Public Relations, Marketing, Communications, Journalism, English

Tools

Media monitoring tools

Editorial databases

Job description

Garmin is seeking a full-time Public Relations Specialist 2 at its U.S. headquarters in the Greater Kansas City area.

You will focus on increasing awareness of Garmin products by securing editorial coverage across mainstream, endemic, and trade outlets, including digital, print, and broadcast media. You will manage media relations, develop PR pitches, coordinate product reviews and demos, and support PR programs aligned with Garmin’s goals.