Strategic Planning Director

Omnicom; Chicago (IL); On-site; USD 125,000 - 150,000; Full time

Job summary

Omnicom's BBDO unit in Chicago seeks a seasoned strategy & planning professional to partner with clients, turning consumer insights into compelling experiences across channels and touchpoints.

You will develop cohesive engagement strategies, lead briefs and frameworks, and collaborate with creative, account, and analytics teams to ensure insight-driven outcomes. A three-day in-office requirement is in place as Omnicom builds strong, inclusive teams for growth.

Qualifications

• Experience connecting insight to action turning complexity into clear strategic direction.
• Strong storytelling and presentation skills to bring experience strategies to life.
• Comfortable collaborating across disciplines and leading with influence rather than authority.
• Interest in strategy as it applies to technology-based work, CRM/loyalty-based work, B2B work, government / government-adjacent focused work, retail work.
• Ability to flex and balance workstreams across multiple clients and projects.

Responsibilities

• Serve as a trusted strategic partner to clients and build relationships.
• Develop strategies integrating messaging, channels, content, and touchpoints into cohesive engagement ecosystems.
• Translate consumer insights, data, and research into actionable strategies.
• Collaborate with creative, account, and analytics teams to ensure experiences are insight-driven and feasible.
• Lead the development of briefs, frameworks, and strategic deliverables.
• Facilitate internal brainstorms and client workshops focused on engagement and experience optimization.
• Support new business efforts and pitches.
• Partner with clients & analytics partners in research initiatives to inform strategies.

Skills

Insight-to-action

Storytelling

Cross-disciplinary collaboration

Client relationships

Tech/CRM strategy

Job description

Agency: BBDO Job Function: Strategy and Planning Job Subfunction: Account Planning and Brand Planning Job Description:

Responsibilities

• Serve as a trusted strategic partner to clients, building strong relationships through a deep understanding of their business and customer experience challenges
• Develop strategies that integrate messaging, channels, content, and touchpoints into cohesive engagement ecosystems
• Translate consumer insights, data, and research into actionable experience, engagement, and communication strategies
• Collaborate closely with creative, account, and analytics teams to ensure experiences are insight-driven, feasible, and inspiring
• Develop strategic POVs around customer behavior, engagement innovation, and experience design
• Lead the development of briefs, frameworks, and strategic deliverables
• Facilitate internal brainstorms and client workshops focused on engagement, journeys, and experience optimization
• Support new business efforts and pitches
• Partner with clients & analytics partners in research initiatives, using findings to inform experience and engagement strategies

Requirements

• Experience connecting insight to action turning complexity into clear strategic direction
• Strong storytelling and presentation skills, with the ability to bring experience strategies to life
• Comfortable collaborating across disciplines and leading with influence rather than authority
• Confident communicator with presence, clarity, and the ability to build trust with clients and teams
• Interest in strategy as it applies to technology-based work, CRM/loyalty-based work, B2B work, government / government-adjacent focused work, retail work
• Ability to flex and balance workstreams across multiple clients and projects

$125,000 - $150,000

Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom's corporate group already require five days of in-office attendance. Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we're focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice. Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice For US Job Seekers: It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F. At Omnicom Group, careers are designed for growth. We’ve purposefully crafted a transformative talent experience built with accountability in action focused on community, impact, and opportunity.