Account Planning and Brand Planning_05

Adelphi Group; New York (NY); On-site; USD 165,000 - 195,000; Full time

Job summary

BBDO in New York seeks a Strategy Director to lead day-to-day strategy across brand portfolios and ensure the agency consistently delivers on client commitments and strategic deliverables.

The role requires a trusted partner to senior clients and agency leaders, with strong writing and a deep business and research acumen. You will guide creative development from briefing to measurement and mentor junior strategists.

Qualifications

• Strong writer of brand and social strategies.
• Excellent business and research acumen.
• Experience guiding creative development from briefing through measurement.

Responsibilities

• Ensure agency delivers with excellence across all client work.
• Develop and own brand/creative/communications strategies.
• Drive advertising effectiveness through insights and measurement.
• Maintain strong client partnerships and trusted advisor status.
• Lead, manage, and mentor junior strategists across multiple projects.

Skills

Strong writer

Strategic leadership

Client partnership

Mentoring others

Brand strategy

Job description

Agency:

BBDO

Job Function:

Strategy and Planning

Job Subfunction:

Account Planning and Brand Planning

Job Description:

A Strategy Director is the day-to-day strategy lead across a brand(s). They are responsible for making sure the agency delivers on its client commiitments and strategy deliverables. They are trusted partners to senior clients, CDs, ADs and agency partner leads.

Trusted client, creative, and account leadership partner and advisor.

Strong writer: foundational brand and social strategies, briefs, cases, presentations.

Demonstrates strong business and research acumen.

Adept in a range of research and data approaches to arrive consistently at business, audience and cultural solutions.

Thought leadership: helps agency and client teams understand what's next in their categories, in culture, in advertising.

Guide effective creative development, from briefing through measurement.

Comfortable gaining the trust of clients, experience across a range of verticals.

Strong support/management of less experienced strategists that helps them perform at their best.

Comfortablle leading a team across multiple projects.

Strategic Leadership

• Ensure agency delivers with excellence
• Brand/Creative/Communications strategies
• Advertising Effectiveness
• Client partnership
• Team leader, manager, and mentor

Measurement/effectiveness

$165-$195

Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom's corporate group already require five days of in-office attendance.

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