Manager, Strategy

IVM Initiative Media LLC; United States; On-site; USD 80,000 - 95,000; Full time

Job summary

Initiative is seeking a Strategy Manager in the United States to create strategic directions for brands within communications, delivering actionable recommendations and client advisory. You will work with the client team and report to the Client Lead to produce brilliant strategic thinking.

The role emphasizes rigorous analysis of cultural, consumer, and market data, crafting cohesive communication architectures and guiding cross-disciplinary teams to execution.

Qualifications

• 6+ years in integrated planning role in media, creative, innovation or communications.
• Ability to think differently: creative & adaptive, entrepreneurial, independently-minded.
• $80,000-$95,000 in US market bracket.

Responsibilities

• Maintain excellent client relationships & understanding of clients' key business and challenges; identify and oversee delivery of strategies to achieve results.
• Contribute in client meetings and challenge opinions constructively.
• Arm the client team with knowledge to speak confidently about strategic direction and proprietary offerings.
• Enrich strategic thinking with data and compelling storytelling.

Skills

Creative thinking

Consumer behavior

Client management

Job description

Agency: Initiative

Job Function: Strategy and Planning

Job Subfunction: Strategy

Job Description: Position Overview As a Strategy Manager, you are responsible for the creation of the strategic direction a brand will take in communications to achieve their business goals. You are responsible for helping to strategize, produce and make sense of the key cultural, consumer and market intelligence required to design the best possible holistic communications plan to deliver on that task. You are responsible for creating the strategic recommendations and engaging with the client in an advisory capacity. It is not your responsibility to manage the client relationship & you will – by Brief – report to the Client Lead to deliver brilliant strategic thinking for the client team.

Responsibilities

• Maintain excellent client relationships & understanding of the clients' key business and challenges; identify, develop & oversee the delivery of unique and innovative strategies to deliver the client’s desired results
• Make valuable contributions during client meetings with the ability to challenge others’ opinions in the right forum/manner
• Arm the client team with knowledge & expertise to speak confidently about the strategic direction where required; understand and speak to clients confidently about key proprietary product offerings
• Clearly and confidently enrich strategic thinking with data (of all kinds) underpinned by a compelling story
• Lead Velocity Planning for the team and client base
• Bring fresh thinking & inspiration into the Strategic Process to help the teams springboard to better Strategic thinking
• Drive usage of the Cultural Analytical Process/Tools to help teams find new insights that unlock growth
• Write cohesive communications architectures that deliveron the platform and give guidance for how the brand will play in culture
• Train, guide & assist the Strategy & Client teams in development and packaging of ideas
• Partner with Analytics to developnew tools, inputting into the development of new & cutting edge proprietary planning, research and reporting models for Initiative

Required Skills

• Proven ability to think in innovative and creative ways
• Proven ability to understand consumers & their behaviors
• Experience working with clients and/or managing client relationships

Desired Skills and Experience

• 6+ years in integrated planning role in media, creative, innovation or communications discipline (digital, content, invention, social, activation)
• Ability to think differently: creative & adaptive, entrepreneurial, independently-minded
• $80,000-$95,000

Location and Working Hours

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance. Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together.

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