Strategic Planning & Analytics Specialist I

TXU Retail Services Company; Irving (TX); On-site; USD 110,000 - 150,000; Full time

Job summary

Vistra Retail Operations in Irving, TX seeks an experienced Specialist I to manage acquisition and retention budgets and drive data-driven go-to-market planning. You will build and interpret complex datasets, craft financial narratives, and present findings to leadership with cross-functional partners in marketing and finance.

The role emphasizes advanced analytics, forecasting accuracy, and actionable insights through Python, SQL, Snowflake and Tableau/Power BI in a fast-paced energy retail

Qualifications

• 7 years of work experience in quantitative business functions such as FP&A, Data Science, Revenue Management or Business Intelligence
• Bachelor’s degree with 5+ years or Master’s with 4+ years or equivalent 7+ years
• Bachelor’s degree in Finance, Economics, Business or Data Analytics preferred
• Must have advanced experience in data modeling, SQL and/or Snowflake, Python and data visualization tools (Tableau/Power BI)
• Prompt engineering experience is a plus

Responsibilities

• Lead collaborative process to develop robust, marketing transaction and budget forecasts that reflect thoughtful strategic planning, collaboration/coordination with channel managers, financial discipline and creative thinking
• Design and implement data models and simulations to forecast trends and patterns using advanced analysis and tools such as Python and integrate into repeatable dashboard (Tableau/ Power BI)
• Identify areas of improvement and implement solutions to streamline, integrate and automate processes using advanced analytics tools to improve efficiency and accuracy
• Calculate and forecast profitability of campaigns; perform sensitivity analysis for key assumptions and market scenarios
• Prepare business case evaluations—including NPV, ROI, and Customer Lifetime Value analyses to provide cost-benefit recommendations on channel proposals and initiatives
• Create and lead management presentations on campaign and channel-specific key drivers/metrics/performance to optimize channel mix and spend

Skills

Data modeling

SQL

Snowflake

Python

Tableau/Power BI

Prompt engineering

Education

Bachelor's degree in Finance, Economics, Business or Data Analytics

Master's degree preferred

Tools

Snowflake

Tableau

Power BI

Job description

Vistra Retail Operations in Irving, TX seeks an experienced Specialist I to manage acquisition and retention budgets and drive data-driven go-to-market planning. You will build and interpret complex datasets, craft financial narratives, and present findings to leadership with cross-functional partners in marketing and finance.

The role emphasizes advanced analytics, forecasting accuracy, and actionable insights through Python, SQL, Snowflake and Tableau/Power BI in a fast-paced energy retail