Strategic Partnerships Lead - Analysts & Agencies

Intuit; Atlanta (GA); On-site; USD 190,000 - 256,000; Full time

Job summary

Intuit is seeking a Strategic Partnerships Manager to own relationships with independent ERP analysts and digital marketing agencies serving mid‑market ERP buyers. You will build programs, drive introductions, and manage pipeline attribution to ensure high‑quality referrals.

The role emphasizes relationship development, program design, and cross‑functional collaboration with product, marketing, and sales teams to strengthen Intuit's mid‑market ecosystem.

Qualifications

• 10+ years of experience in channel partnerships or partner management.
• Familiarity with mid‑market ERP analysts and channel consultants.
• Demonstrated ability to build referral pipelines and pipeline hygiene.
• Strong communication and relationship‑building with independent analysts and agency principals.
• CRM proficiency and analytics to track attribution and outcomes.

Responsibilities

• Identify and map the independent ERP analyst and agency partner communities relevant to Intuit's mid‑market segment.
• Build and maintain active relationships, positioning Intuit products as credible recommendations.
• Drive a cadence of analyst‑sourced introductions to mid‑market prospects.
• Provide analysts with product knowledge, competitive context, and reference materials.
• Track introductions and attribution, reporting on pipeline contributions.
• Identify and recruit digital marketing agencies with mid‑market ERP clients.
• Define the agency partner engagement model, referral process, and co‑marketing workflows.
• Enable agency partners on Intuit's mid‑market product lineup and lead qualification criteria.
• Lead ongoing partner engagement: pipeline reviews, co‑marketing, program performance.
• Maintain a prioritized partner portfolio with health and pipeline visibility.
• Surface market intelligence to product and GTM teams.

Skills

Channel partnerships

Business development

Partner management

Relationship building

Communication

Tools

Salesforce

Job description

Intuit is seeking a Strategic Partnerships Manager to own relationships with independent ERP analysts and digital marketing agencies serving mid‑market ERP buyers. You will build programs, drive introductions, and manage pipeline attribution to ensure high‑quality referrals.

The role emphasizes relationship development, program design, and cross‑functional collaboration with product, marketing, and sales teams to strengthen Intuit's mid‑market ecosystem.