Strategic Partnerships & Growth Lead

Equinox; New York (NY); On-site; USD 145,000 - 160,000; Full time

Benefits offered by this job

Competitive salary

Unlimited complimentary rides

Growth and leadership opportunities

Perks/discounts at SoulCycle

Job summary

SoulCycle seeks a Strategic Partnerships & Business Development Lead to own the partnerships portfolio as a revenue line. You will source, negotiate, close new partnerships, and manage existing relationships with a focus on sponsorships, monetization, and customer acquisition.

You will lead a team, collaborate with Marketing, Finance, Operations and Legal, and build a program that aligns with SoulCycle's brand and growth objectives. Salary ranges reflect market value in the US.

Qualifications

• 6–10 years building and running sales, business development, or partnerships portfolios with revenue accountability.
• Experience structuring, negotiating, and renewing large multi-year contracts; comfortable owning the economics and relationships.
• People management experience, including coaching and developing direct reports.
• Executive maturity: negotiates with senior counterparts and leads reviews without a script.
• Strong storytelling skills to package the SoulCycle brand for partners.
• Analytically minded with ability to set KPIs, track performance, and report ROI.
• Self-motivated and capable of independent work in a fast-paced, evolving business.
• Familiarity with fitness/wellness, music, entertainment, lifestyle, tech, and fashion/retail industries.

Responsibilities

• Own the Partnerships revenue annual target; build, manage, and report on a pipeline of active deals with targets for sponsorship dollars, monetization, and customer acquisition.
• Own strategy, relationship management & development, and negotiation of all partnerships with cross-functional support as needed.
• Manage the commercial side of existing partnerships, including performance against contract terms, growth opportunities, and renewal.
• Identify and source new partnerships to create revenue streams, including sponsorships and alternative monetization.
• Build a partner network across wellness, retail, and lifestyle categories to meet target consumers and enhance brand positioning.
• Lead deal negotiations end-to-end, coordinating with Legal, Finance, Marketing and other teams to establish term sheets and parameters.
• Oversee post-close execution, ensuring KPIs are met and cross-functional alignment is maintained.
• Manage and develop a direct report; set operating rhythm and standards for the partnerships function.
• Set, measure, and exceed goals, plans, and KPIs for the partnership program.

Skills

Sales & partnerships

Negotiation

Leadership

Storytelling

KPI tracking

Strategic thinking

Analytical mindset

Self-motivation

Job description

SoulCycle seeks a Strategic Partnerships & Business Development Lead to own the partnerships portfolio as a revenue line. You will source, negotiate, close new partnerships, and manage existing relationships with a focus on sponsorships, monetization, and customer acquisition.

You will lead a team, collaborate with Marketing, Finance, Operations and Legal, and build a program that aligns with SoulCycle's brand and growth objectives. Salary ranges reflect market value in the US.