Strategic Partner Marketing Leader

Celigo; United States; On-site; USD 100,000 - 140,000; Full time

Benefits offered by this job

Remote-first culture

Three weeks of vacation (starting year

Wellness days and holidays

Parental leave and benefits package

Monthly tech stipend

Career development opportunities

Job summary

Celigo, a modern Integration and Automation Platform (iPaaS), seeks a strategic alliance marketer to be the public face to top technology partners like AWS, Microsoft, Shopify, and SAP. You will align Celigo’s demand gen, content, PMM, and field teams around a shared alliance agenda and drive joint marketing that creates pipeline.

The role requires 7+ years in B2B marketing with partner experience, a strong cross-functional leadership style, and fluency in demand-generation tactics.

Qualifications

• Bachelor's degree in business, marketing, or a related field.
• 7+ years of B2B marketing experience, including 2+ years in partner/alliance marketing in SaaS.

Responsibilities

• Lead co-marketing for strategic alliance partners.
• Develop joint value propositions and messaging.
• Manage co-marketing funds and MDF.
• Drive partner-sourced demand generation.
• Enable partner sales and solutions teams.
• Represent Celigo at partner-hosted events and marketplaces.
• Track and report on alliance marketing performance.
• Serve as the marketing POC for alliance partner teams.

Skills

Strategic thinking

Cross-functional leadership

Demand generation

Partner marketing

CRM/marketing automation

Communication

Education

Bachelor's degree in business or marketing

Tools

Salesforce

Partner Center

AppSource

Job description

Celigo, a modern Integration and Automation Platform (iPaaS), seeks a strategic alliance marketer to be the public face to top technology partners like AWS, Microsoft, Shopify, and SAP. You will align Celigo’s demand gen, content, PMM, and field teams around a shared alliance agenda and drive joint marketing that creates pipeline.

The role requires 7+ years in B2B marketing with partner experience, a strong cross-functional leadership style, and fluency in demand-generation tactics.