Strategic Partner Manager, Ads Partnerships

Meta; Menlo Park (CA); On-site; USD 131,000 - 190,000; Full time

Benefits offered by this job

Bonus

Equity

Benefits

Job summary

Meta is seeking a Strategic Partner Manager to lead a scaled book of third‑party commerce platforms, data providers, and automation partners. You will drive adoption across monetization priorities, set integration roadmaps, and collaborate with Product, Engineering, and Sales to optimize revenue and compliance.

You will manage executive-level communications, build GTM plans, and design incentive programs to scale adoption while mitigating risks and aligning with platform requirements.

Qualifications

• 5+ years of experience in partnerships, business development, product, or a related field.
• Experience managing a portfolio of multiple concurrent partner relationships at scale.
• Understanding of the advertising and marketing technology ecosystem, including conversion signals, product catalogs, and advertising APIs.
• Technical knowledge of APIs, data integration, and the software development lifecycle.
• Communication and interpersonal experience, including negotiating with and influencing external partners.
• Analytical and problem-solving experience, including interpreting complex data sets and making trade-off decisions with incomplete information.
• Experience working across multiple product areas or business lines simultaneously.
• Bachelor's degree in Business, Computer Science, or a related field.

Responsibilities

• Own end-to-end relationships for a scaled book of third-party partners across commerce platforms, data providers, and connectors.
• Drive partner adoption across multiple monetization priority areas.
• Build and scale conversion signal partnerships from early integration through measurable revenue contribution.
• Set and sequence each partner's integration roadmap against Meta's evolving product goals.
• Provide solutions guidance to partners on integrating with APIs and agentic connectors.
• Partner with Product, Engineering, Partner Marketing, Legal, and Sales to unblock integrations and shape the roadmap priorities.
• Develop and execute go-to-market plans for new products and features, including scaled partner incentive programs.
• Manage a scaled book efficiently — prioritizing depth where goals concentrate and building repeatable motions.
• Communicate with technical and non-technical audiences, including presenting to executive stakeholders.
• Identify and mitigate partnership risks, ensuring compliance with Meta's policies and platform requirements.

Skills

Partnerships management

Portfolio management

Advertising tech ecosystem

APIs & data integration

Negotiation

Cross-functional collaboration

Data analysis

Education

Bachelor's degree in Business, Computer Science, or a related field

Tools

APIs

Data integration

Job description

We are seeking a Strategic Partner Manager to join Meta's Monetization Partnerships team, owning a scaled portfolio of third-party commerce platforms, data providers, marketplace connectors, and automation partners. This role sits at the intersection of Meta's monetization priorities and is built for someone who can manage priorities across multiple product areas, sequencing work based on impact and business need rather than specializing in one area. You will own the partner roadmap for a book of scaled partners, drive adoption of Meta's conversion signals, catalog, video, and agentic solutions, and represent the partner perspective in product forums where roadmap decisions get made.Strategic Partner Manager, Ads Partnerships Responsibilities:Own end-to-end relationships for a scaled book of third-party partners spanning commerce platforms, point-of-sale providers, data providers, marketplace connectors, and automation toolsDrive partner adoption across multiple monetization priority areasBuild and scale conversion signal partnerships from early integration through measurable revenue contributionSet and sequence each partner's integration roadmap against Meta's evolving product goals, making explicit trade-off calls on which partner is prioritized into which programProvide solutions guidance to partners on integrating with APIs and agentic connectorsPartner with Product, Engineering, Partner Marketing, Legal, and Sales to unblock integrations and shape the roadmap priorities from the partner perspectiveDevelop and execute go-to-market plans for new products and features, including scaled partner incentive programs, driving measurable adoption and revenue growthManage a scaled book efficiently — prioritizing depth where goals concentrate and building repeatable, leverageable motions across the remainderCommunicate with both technical and non-technical audiences, including presenting to executive stakeholders both internally and at partner organizationsIdentify and mitigate partnership risks, ensuring compliance with Meta's policies and platform requirementsMinimum Qualifications:5+ years of experience in partnerships, business development, product, or a related fieldExperience managing a portfolio of multiple concurrent partner relationships at scaleUnderstanding of the advertising and marketing technology ecosystem, including conversion signals, product catalogs, and advertising APIsTechnical knowledge of APIs, data integration, and the software development lifecycleCommunication and interpersonal experience, including negotiating with and influencing external partnersAnalytical and problem-solving experience, including interpreting complex data sets and making trade-off decisions with incomplete informationExperience working across multiple product areas or business lines simultaneouslyBachelor's degree in Business, Computer Science, or a related fieldPreferred Qualifications:Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)Experience in designing or running scaled partner incentives or go-to-market programsDemonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologiesWorking knowledge of data analysis tools (agentic, Excel) for opportunity sizing and performance trackingFamiliarity with privacy and data-handling standards such as GDPR and CCPAExperience with contract negotiation and partnership agreement developmentFamiliarity with Meta's advertising productsAbout Meta:Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at [e-mail].$131,000/year to $190,000/year + bonus + equity + benefitsIndividual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.