Strategic Paid Media Director

Acadia.io; Atlanta (GA); On-site; USD 150,000 - 230,000; Full time

Benefits offered by this job

Paid holidays

Paid time off

Parental leave (12 weeks)

Health benefits

401k match

Monthly technology stipend

Job summary

Acadia is seeking a Paid Media Director to lead the programmatic buying practice from Atlanta. You will own the department's strategy, budget, and people, guiding senior leaders and representing the agency in high-stakes client conversations.

The role requires deep hands-on experience with DV360/CM360 and other DSPs, building scalable processes, and driving cross-functional alignment with creative, analytics, and account management teams.

Qualifications

• 12–15 years of paid media advertising experience.
• 8+ years of team management experience.
• Proven record of driving performance in complex campaigns.
• Hands-on programmatic buying across major platforms (Google DV360/CM360, DSPs).

Responsibilities

• Lead the paid media department's strategic direction across accounts and verticals.
• Own budget allocation and resource utilization.
• Oversee platform adoption, tooling, and data-privacy compliance.
• Mentor senior leaders and present to C-level clients.

Skills

Verbal communication

Written communication

Executive presence

Excel

Tools

DV360

CM360

The Trade Desk

Amazon DSP

Job description

Acadia is seeking a Paid Media Director to lead the programmatic buying practice from Atlanta. You will own the department's strategy, budget, and people, guiding senior leaders and representing the agency in high-stakes client conversations.

The role requires deep hands-on experience with DV360/CM360 and other DSPs, building scalable processes, and driving cross-functional alignment with creative, analytics, and account management teams.