Strategic Paid Media Architect

Demonstrate x DDW

San Francisco (CA)

Hybrid

USD 90,000 - 130,000

Full time

24 hours ago

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Job summary

Demonstrate x DDW in San Francisco seeks a Media Strategist to lead strategy, planning, buying and implementation across digital, video, social and traditional media for client campaigns. This role emphasizes data-driven decision making and close collaboration with creative and analytics teams.

The ideal candidate has 2–3 years of relevant experience, strong math and detail orientation, and thrives in a fast-paced hybrid environment.

Qualifications

BS/BA required.
2-3 years’ experience in a similar role preferred.
Creative and curious spirit; problem solver at heart.
Interest in complex strategic planning, analytics.
Demonstrates leadership skills, takes initiative, proactive and self-motivated.
Team player – self-motivated; excellent interpersonal, oral, and written communication; problem-solving and decision-making skills required.
Strong math skills and understanding of Microsoft tools (Excel pivot tables, PPT, Outlook, Teams) and proficiency with Google Suite.
Excellent organizational, time management, and multitasking capabilities a must.
Comfortable working in a fast-paced hybrid environment.

Responsibilities

Research and evaluate market data.
Develop/maintain relationships with media partners, negotiating rates and developing new opportunities.
Build close client relationships providing media education, direction, POVs and project updates.
Create, plan and execute large, integrated programs including digital, video, social and traditional outlets.
Help mold campaign media strategy across all media channels.
Determine KPIs to track campaign effectiveness and assess success of programs.
Manage third-party buying agencies & services for global, TV, radio and OOH.
Well versed in real time biddable (Google Ads, Social) and programmatic buying platforms.
Create and present media recommendations including new ideas to internal teams and clients.
Produce media authorization forms (MAF) and manage all media contracts.
Track account spending and collaborate with Finance on billing trackers and reconciliation.
Work with other departments to develop and implement campaigns; manage material specs and artwork due dates.
Manage QA and trafficking of online media plans using third party servers as needed.
Build, manage and optimize RTB and programmatic campaigns (Facebook, Google Ads, Snapchat, MNTN).
E-comm and RMN experience is a plus.
Analyze cross-channel media plan data and provide optimization insights with team support.
Experience with data visualization tools.
Present plan optimizations during analytics meetings as needed.
Manage media project billing and weekly audits.