Strategic Marketing Programs & Operations Leader

gofundme; San Francisco (CA); Hybrid; USD 180,000 - 240,000; Full time

Job summary

GoFundMe is seeking a Senior Manager of Marketing Programs & Operations to act as the strategic and operational backbone of the Marketing organization. You will drive planning, budgeting, and cross-functional execution while leading a high-performing team to deliver measurable business impact.

The role emphasizes transforming ambitious plans into operational reality, building scalable processes, and aligning marketing initiatives with company strategy. SF-based with in-office 3x per week.

Qualifications

• 7–10+ years in Strategy & Operations, Marketing Ops, or related roles.
• Proven leadership and people-management experience.
• Experience building operating systems and cross-functional programs.

Responsibilities

• Drive Marketing Strategy & Planning and translate strategy into priorities, plans, and investments.
• Lead cross-functional execution, campaigns, launches, and growth initiatives.
• Own budgeting, forecasting, headcount, and resource allocation with finance.
• Build and lead a high-performing Marketing programs and operations team.
• Develop measuring reporting, dashboards, and performance insights.

Skills

Strategy & Ops

Marketing Operations

Program Management

Executive collaboration

Job description

GoFundMe is seeking a Senior Manager of Marketing Programs & Operations to act as the strategic and operational backbone of the Marketing organization. You will drive planning, budgeting, and cross-functional execution while leading a high-performing team to deliver measurable business impact.

The role emphasizes transforming ambitious plans into operational reality, building scalable processes, and aligning marketing initiatives with company strategy. SF-based with in-office 3x per week.