Strategic Marketing Programs & Events Manager

Horner & Shifrin; St. Louis (MO); On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

Flexible schedules

Casual dress

Domestic partner benefits

Paid parental leave

Employee Stock Ownership Plan

Job summary

Horner & Shifrin seeks a Marketing Programs & Experience Manager to lead the planning, execution, and evaluation of marketing programs, including conferences, client events, internal gatherings, and awards submissions. You will coordinate with leadership, Brand & Content, Pursuits, and other teams to ensure aligned objectives and on-time delivery.

The role requires 5+ years in marketing or events, strong project management, and proven ability to drive multi-stakeholder programs across offices.

Qualifications

• 5+ years in marketing, events, or program management with ownership of an event/calendar.
• Ability to manage multiple projects against deadlines without dedicated staff.
• Proven ability to secure commitment from senior leaders without direct authority.

Responsibilities

• Build and maintain the firmwide annual event calendar and propose the event portfolio with rationale tied to strategy.
• Define objectives and staffing with leaders before commitments.
• Own end-to-end execution: registration, space, collateral, staffing, and on-site management.
• Establish event protocols with Pursuits and Business Development for lead capture and CRM handoff.
• Coordinate with vendors and venues and manage expenditures per purchasing procedures.
• Maintain sponsorship portfolio with renewal reviews and spend visibility.
• Plan and execute client-facing events and milestones, such as groundbreakings or open houses.
• Report performance by event and adjust future plans.
• Lead go-to-market for new offices, markets, and service lines.
• Coordinate brand transition plans for acquisitions or new launches.
• Produce charters for initiatives with owners and milestones.
• Maintain a prioritized view of active initiatives and resolve capacity conflicts.
• Plan internal events and culture programming; coordinate with Brand & Content for messaging.
• Own awards calendar and annual submission slate.
• Manage submissions and leverage content from project teams and Brand & Content.
• Maintain speaking and conference calendars and coordinate with Brand & Content.
• Route wins to Pursuits and Brand & Content for materials.
• Ensure brand standards and deliverables align with deadlines.
• Collaborate with Pursuits to avoid conflicts with proposal deadlines.
• Contribute to planning, budgeting, and reporting cycles.
• Perform other duties as assigned.

Skills

Event planning

Project management

Stakeholder management

Budgeting

Vendor coordination

Education

Bachelor's degree

Tools

Microsoft 365

CRM

Deltek Vantagepoint

Job description

Horner & Shifrin seeks a Marketing Programs & Experience Manager to lead the planning, execution, and evaluation of marketing programs, including conferences, client events, internal gatherings, and awards submissions. You will coordinate with leadership, Brand & Content, Pursuits, and other teams to ensure aligned objectives and on-time delivery.

The role requires 5+ years in marketing or events, strong project management, and proven ability to drive multi-stakeholder programs across offices.