Strategic Marketing Manager, Multi-Brand Portfolio

FullSteam LLC

United States

Remote

USD 85,000 - 95,000

Full time

4 days ago

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Job summary

FullSteam LLC is seeking a strategic Marketing Manager to own the marketing strategy across a portfolio of business units. You will partner with Presidents, Sales, and Product leaders to translate business goals into focused plans, manage a two-person internal team, and coordinate contract resources for demand generation, content, digital, and events.

The role requires 5–8+ years in B2B SaaS or multi-brand marketing, a strong track record in revenue-aligned marketing, and proficiency with CRM/MA

Qualifications

Bachelor's degree required or equivalent combination of education and experience.
5–8+ years of progressive marketing experience, preferably in B2B, SaaS, software, or multi-brand environments.
Experience owning integrated marketing strategies tied to revenue objectives.
Proven ability to manage marketing across multiple products or business units.
Experience coordinating cross-functional or shared marketing resources.

Responsibilities

Own the marketing roadmap for assigned business units and identify opportunities for impact.
Prioritize initiatives based on business impact, resources, and strategic importance.
Direct and coordinate shared marketing resources across demand generation, content, digital, and events.
Lead, coach, and develop two internal marketing team members with clear goals and accountability.
Oversee contract marketing resources and ensure timely, high-quality delivery.
Monitor KPIs (pipeline, leads, conversion, CAC, revenue) and adjust strategies accordingly.
Maintain brand standards and consistent messaging across units.