Strategic Marketing Lead – Texas Cluster

Brown-Forman Corporation

United States

Sur place

USD 150 000 - 230 000

Plein temps

Il y a 5 jours

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Résumé du poste

Brown-Forman Corporation is seeking a senior marketing leader to drive the development and execution of marketing strategies for the Frontier Cluster (TX / MN / IA / NE / SD / ND). You will partner with the General Manager, Regional Marketing Director, and cross-functional teams to deliver brand and commercial plans that grow market share and equity in Texas.

You will lead with consumer insights, manage budgets, and coordinate with distributors, agencies, and media partners to deliver

Qualifications

6+ years of progressive marketing experience within the beverage alcohol or consumer packaged goods (CPG) industry.
Proven ability to develop and execute strategic marketing plans using consumer, market, and competitive insights to drive business growth.
Demonstrated success building cross‑functional relationships and strategic partnerships across all levels of the organization.

Responsabilités

Lead development, prioritization, localization, execution, and evaluation of brand and commercial plans.
Partner with executives, field teams, distributors, agencies, and senior leaders to align on priorities.
Manage and optimize marketing activations, budgets, and distributor investments.
Build strong relationships with media, influencers, and external partners to enhance brand awareness and drive results.
Develop and lead high‑performing teams and communicate effectively across a multicultural environment.