Strategic Marketing Lead, Partnership P&L

Agoda Company Pte. Ltd.; Denver (CO); On-site; USD 140,000 - 200,000; Full time

Job summary

Agoda is seeking a strategic Senior Manager to lead marketing for a high-value partnership, owning the P&L and guiding a 2–3 person team. You will shape marketing strategy, manage cross-functional stakeholders, and drive revenue through data-driven decisions across metasearch, paid search, app marketing, and CRM channels.

The role requires 7–10+ years in marketing/analytics, strong SQL skills, and expertise in marketing analytics tools.

Qualifications

• Analytical & technical skills required to translate data into action.
• SQL proficiency for daily analysis and complex joins.
• Strong analytical thinking with ability to derive insights from data.
• Familiarity with marketing analytics tools (Google Ads, dashboards).
• Bonus: experimentation design and statistical analysis experience.
• 7–10+ years in marketing, growth, or analytics roles.
• Understanding of performance marketing fundamentals (PPC, metasearch, app marketing, or SEO).
• Experience optimizing campaigns toward ROI/profitability targets.
• Familiarity with attribution models and incrementality measurement.
• Experience in digital marketing, growth marketing, or marketing analytics preferred.
• 5+ years people management or demonstrated team leadership.
• Ability to influence without direct authority in a matrix organization.
• Executive communication skills — comfortable presenting to VP/Director level stakeholders.
• Complex stakeholder management including partner relationships at senior levels.
• Cultural sensitivity for cross-border collaboration.
• Execution discipline and attention to detail.
• Understanding of P&L drivers and growth mechanics.

Responsibilities

• Lead and develop a small marketing team (2–3 specialists).
• Own strategy and P&L for the partnership; set budgets and investments.
• Drive analytics roadmap, dashboards, and measurement frameworks.
• Present insights and ROI impact to senior leadership.

Skills

SQL proficiency

Analytical thinking

Marketing analytics

Leadership

Executive communication

Google Ads

Attribution platforms

Tools

SQL_queries

Dashboards

Job description

Agoda is seeking a strategic Senior Manager to lead marketing for a high-value partnership, owning the P&L and guiding a 2–3 person team. You will shape marketing strategy, manage cross-functional stakeholders, and drive revenue through data-driven decisions across metasearch, paid search, app marketing, and CRM channels.

The role requires 7–10+ years in marketing/analytics, strong SQL skills, and expertise in marketing analytics tools.