Strategic Marketing Lead, GU Key Accounts

Exelixis, Inc.; Alameda (CA); On-site; USD 201,000 - 272,000; Full time

Benefits offered by this job

401k with company contributions

Medical, dental, and vision coverage

Life and disability insurance

Flexible spending accounts

Bonus program

Job summary

Exelixis, Inc. in Alameda, CA, seeks an Associate Director, GU Marketing - Key Customer Strategy, to support brand strategy development and execution, collaborating with field teams and stakeholders.

You will lead advisory boards, gather insights, and translate them into strategic plans while developing peer-to-peer speaker bureau content and conducting market intelligence to shape the GU portfolio. This role requires an advanced degree with extensive pharmaceutical marketing experience and up

Qualifications

• Master’s degree in related discipline with 9+ years of relevant experience, or BS/BA with 11+ years.
• Experience in pharmaceutical marketing and brand strategy development.
• Oncology experience preferred; experience with key opinion leaders and advisory boards.

Responsibilities

• Support brand strategy development and execution.
• Lead advisory boards and manage budget.
• Partner with Field Based Marketing, Sales and Access teams for engagement and regional initiatives.
• Develop peer-to-peer speaker bureau content aligned with brand strategy.
• Track marketing KPIs and report performance to leadership.
• Travel up to 30%.

Skills

Strategic thinking

Prioritization

Influence without authority

Cross-functional collaboration

Market research insights

Presentation skills

Education

Master's degree

BS/BA degree

Job description

Exelixis, Inc. in Alameda, CA, seeks an Associate Director, GU Marketing - Key Customer Strategy, to support brand strategy development and execution, collaborating with field teams and stakeholders.

You will lead advisory boards, gather insights, and translate them into strategic plans while developing peer-to-peer speaker bureau content and conducting market intelligence to shape the GU portfolio. This role requires an advanced degree with extensive pharmaceutical marketing experience and up