Strategic Marketing Lead — Build a Growth Engine (Hybrid)

Feeser's Food Distributors; Harrisburg (Dauphin County); Hybrid; USD 90,000 - 130,000; Full time

Job summary

Feeser’s Food Distributors is seeking an experienced Marketing Manager to lead company-wide marketing initiatives, strengthen the brand, and drive growth across the Mid-Atlantic foodservice industry.

You will own the strategy, execution, and measurement of Feeser’s marketing engine, developing integrated campaigns, managing supplier-funded programs, and guiding a team to bring the brand to life across every channel.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• 5+ years of marketing experience with proven success in program execution.
• Experience managing marketing budgets and reporting performance.
• Strong digital marketing, social media, email, SEO, and content development skills.
• CRM and marketing automation experience.
• Strong analytical skills and the ability to interpret data to drive decisions.
• Excellent written, verbal, and presentation skills.

Responsibilities

• Develop and execute comprehensive marketing strategies aligned with company objectives.
• Lead planning and execution of all marketing programs, campaigns, and promotions.
• Manage multi-channel campaigns across email, social, paid media, print, SEO, and content.
• Produce engaging content for the website, blog, and customer-facing platforms.
• Analyze consumer behavior, market trends, and campaign performance to optimize results.
• Plan and oversee major events including food shows, mini-shows, customer events, and sales meetings.
• Strengthen supplier, broker, and customer relationships to support growth initiatives.
• Oversee the annual marketing budget and monitor quarterly spend.
• Measure and report campaign performance with clear insights and recommendations.
• Recruit, mentor, and develop marketing team members.
• Partner cross-functionally with Sales, Purchasing, Merchandising, and suppliers.

Skills

Digital marketing

Social media

Email marketing

Content development

CRM & automation

Analytics

Leadership

Presentations

Education

Bachelor’s degree in Marketing/Business/Communications

Tools

Google Analytics

CRM systems

Marketing automation

Job description

Feeser’s Food Distributors is seeking an experienced Marketing Manager to lead company-wide marketing initiatives, strengthen the brand, and drive growth across the Mid-Atlantic foodservice industry.

You will own the strategy, execution, and measurement of Feeser’s marketing engine, developing integrated campaigns, managing supplier-funded programs, and guiding a team to bring the brand to life across every channel.