Strategic Marketing Director – Growth & Brand Leader

01460 Continental Casualty Company; Chicago (IL); Hybrid; USD 97,000 - 189,000; Full time

Benefits offered by this job

Hybrid work arrangement

Job summary

CNA is seeking a Marketing Director in Chicago to serve as a strategic marketing leader, translating business priorities into impactful campaigns that strengthen brand and drive growth.

The role partners with business leaders, distribution, and Marketing & Communications to advance objectives. Ten years of progressive marketing experience, a Bachelor’s in Marketing or related field, and strong leadership are required.

Qualifications

• Experience developing and executing strategic marketing programs that support business growth.
• Strong understanding of integrated marketing, brand strategy, customer engagement and go-to-market planning.
• Proven ability to influence and build credibility with senior leaders and stakeholders across the organization.

Responsibilities

• Leads the development and execution of integrated marketing strategies that support business objectives, growth priorities and market positioning.
• Provides strategic counsel on marketing opportunities, customer engagement, market trends and go-to-market strategies.
• Translates business priorities and market insights into marketing plans that drive awareness, engagement and business results.
• Partners with business, distribution and marketing stakeholders to identify opportunities and develop solutions for profitable growth.
• Leads planning and execution of complex marketing initiatives and programs that strengthen brand visibility.
• Establishes performance measures and evaluates program effectiveness using data and insights.

Skills

Integrated marketing

Strategic thinking

Leadership

Brand strategy

Communication

Education

Bachelor's degree in Marketing or related field

Job description

CNA is seeking a Marketing Director in Chicago to serve as a strategic marketing leader, translating business priorities into impactful campaigns that strengthen brand and drive growth.

The role partners with business leaders, distribution, and Marketing & Communications to advance objectives. Ten years of progressive marketing experience, a Bachelor’s in Marketing or related field, and strong leadership are required.