Strategic Creative Director: Growth, Campaigns & Partnerships

CONAGRA; Chicago (IL); Hybrid; USD 135,000 - 200,000; Full time

Benefits offered by this job

Health benefits

Bonus incentive opportunity

401(k) matching

Stock purchase plan

Career development opportunities

Tuition reimbursement

Paid-time off

Flexible work schedules

Volunteer opportunities

Job summary

Conagra Brands in Chicago seeks a Director of Marketing to lead category-driven demand creation across all consumer touchpoints. You will own end-to-end campaign strategy, development, and execution, partnering with content, creative, partnerships, and communications to reinforce brand strategy and drive measurable growth.

You will manage the content creation engine, oversee agency relationships, and guide brand social and partnerships, ensuring governance and budget stewardship while delivering

Qualifications

• Bachelor’s degree in Marketing, Communications, Advertising, Business, or related field preferred.
• 10+ years in brand management, integrated marketing, creative strategy, or related roles.
• Experience leading cross-channel campaign development and content production.
• Demonstrated ability to develop big ideas and translate strategy into execution.
• Strong understanding of digital, social, and creator ecosystems.

Responsibilities

• Lead integrated end to end (E2E) campaign strategy, development, and execution across all touchpoints.
• Serve as the primary day to day lead for creative and account agencies, overseeing CPS, reporting, and reviews.
• Create, pitch, and secure funding for activation ideas aligned to brand equity.
• Oversee the production pipeline for creative, copy, video, social, and digital asset development.
• Lead weekly and quarterly content roadmaps aligned with media plans.
• Ensure high quality, on time execution with assets that meet media and budget guardrails.
• Build, manage, and optimize brand partnership strategies, including studios, celebrities, and other partners.
• Own influencer and social strategy and execution for category brand teams.
• Lead brand communications strategy to strengthen relevance and cultural presence.
• Manage monthly budget reporting and year end financial accuracy.

Skills

Campaign leadership

Brand management

Cross-channel campaigns

Content production

Budget management

Stakeholder influence

Project management

Education

Bachelor’s degree in Marketing/Communications/Advertising/Business

Job description

Conagra Brands in Chicago seeks a Director of Marketing to lead category-driven demand creation across all consumer touchpoints. You will own end-to-end campaign strategy, development, and execution, partnering with content, creative, partnerships, and communications to reinforce brand strategy and drive measurable growth.

You will manage the content creation engine, oversee agency relationships, and guide brand social and partnerships, ensuring governance and budget stewardship while delivering