Strategic Marketing Campaigns Coordinator

Caterpillar; Irving (TX); On-site; USD 81,000 - 122,000; Full time

Benefits offered by this job

Medical, dental, and vision benefits

Paid time off

401(k) savings plan

Health Savings Account (HSA)

Flexible Spending Accounts (FSAs)

Career development

Incentive bonus

Tuition reimbursement

Job summary

Caterpillar Inc. is seeking a Marketing Communications Coordinator in Irving, TX, to support the execution of marketing campaigns, development of creative assets, and performance measurement.

You will coordinate cross-functional efforts, manage intake processes, and ensure timely, accurate communications within the marketing department. Applicants should have a Bachelor’s in Marketing or related field and experience with integrated campaigns across digital, social, email, and events.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• Experience supporting integrated marketing campaigns across digital, social, email, web, events, or other channels.
• Experience monitoring campaign performance and communicating results to stakeholders.

Responsibilities

• Support Marketing Strategy and Campaign Execution.
• Coordinate marketing campaigns and programs, including creative development and delivery for stakeholders.
• Maintain marketing assets and content repositories for accuracy and accessibility.
• Support budget administration and marketing operations activities in line with policy.
• Collaborate with teams, vendors, contractors, and suppliers to meet objectives.

Skills

Customer focus

Collaborating

Creativity

Effective communications

Relationship management

Vendor/supplier management

Education

Bachelor’s degree in Marketing, Communications, Business, or related field

Tools

Microsoft Power Automate

Microsoft Office

Marketing automation tools

Job description

Caterpillar Inc. is seeking a Marketing Communications Coordinator in Irving, TX, to support the execution of marketing campaigns, development of creative assets, and performance measurement.

You will coordinate cross-functional efforts, manage intake processes, and ensure timely, accurate communications within the marketing department. Applicants should have a Bachelor’s in Marketing or related field and experience with integrated campaigns across digital, social, email, and events.