Strategic Litigation Marketing Manager

Soni; New York (NY); On-site; USD 69,000 - 90,000; Full time

Job summary

Soni is partnered with a leading law firm to hire an experienced Litigation Marketing Manager for the Litigation practice in New York. The role focuses on developing high-quality marketing and business development initiatives, collaborating with attorneys and practice leaders, and coordinating across Digital, Creative, Events, and other Marketing teams.

The ideal candidate brings strong legal or professional services marketing experience, excellent project management skills, and the ability to

Qualifications

• 5+ years of marketing and/or business development experience, ideally within a law firm or professional services.
• Experience developing and managing pitches and proposals.
• Experience supporting events, sponsorships, and client development initiatives.
• Excellent project management, organization, and prioritization skills.
• Strong written and verbal communication skills with attorneys and senior stakeholders.
• Detail-oriented, proactive, and comfortable working in a fast-paced environment.
• Experience with legal directories, rankings, and CRM systems is a plus.

Responsibilities

• Manage and customize pitches, proposals, capability statements, and other sales enablement materials for the Litigation practice.
• Coordinate practice-led events, sponsorships, client receptions, and other client development initiatives.
• Serve as a key marketing partner to attorneys and practice group leadership, managing incoming requests and priorities.
• Project manage Chambers and other legal directory/ranking submissions, including timelines, data collection, and internal reviews.
• Maintain and refresh practice-specific marketing materials, including attorney bios, practice descriptions, and related content.
• Partner with Digital, Creative, Events, and other Marketing teams to execute practice-specific campaigns and initiatives.
• Support market research and competitive intelligence initiatives.
• Lead marketing onboarding and integration support for lateral attorneys.
• Manage multiple concurrent projects while ensuring deadlines, quality standards, and brand consistency.

Skills

Marketing & BD experience

Pitch & proposal development

Event support

Project management

Attorney & stakeholder communication

Detail-oriented & proactive

Legal marketing familiarity

Tools

CRM systems

Job description

Soni is partnered with a leading law firm to hire an experienced Litigation Marketing Manager for the Litigation practice in New York. The role focuses on developing high-quality marketing and business development initiatives, collaborating with attorneys and practice leaders, and coordinating across Digital, Creative, Events, and other Marketing teams.

The ideal candidate brings strong legal or professional services marketing experience, excellent project management skills, and the ability to