Strategic Immunology Payer Marketing Manager

Spectraforce Technologies, Inc.

Lake Forest (IL)

Sur place

USD 100 000 - 140 000

Plein temps

Il y a 3 jours
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Résumé du poste

Spectraforce Technologies, Inc. is seeking a Marketing Manager I/II, Immunology Payer Marketing, to design and implement payer marketing plans that support field teams and secure market access for launch indications.

The role requires collaboration with market access, medical, research, sales training, regulatory, HEOR, marketing analytics, and brand teams, with external agencies to drive growth and successful launches.

Qualifications

  • Bachelor's Degree in Marketing or related field.
  • Minimum of 3+ years pharma marketing experience.
  • Experience with Veeva.
  • Ability to develop marketing plans including portfolio value story, SWOT analysis, competitive assessment, market research, marketing objectives/strategies, account segmentation-based engagement.
  • Excellent communication (oral, written, and presentation) and interpersonal skills.
  • Experience working with payer policy documents.
  • Strong planning and organization skills, attention to detail, execution urgency, and follow-through.
  • Analytical skills including analysis and tracking of budgets.

Responsabilités

  • Development and execution of high-impact marketing tactics that are innovative and executable to support healthcare decision makers.
  • Requires the ability to provide in-depth insights based on product / market assessments, understand the changing healthcare landscape, and assimilate key stakeholder feedback in order to make strategic & tactical recommendations.
  • Collaboration and partnership with internal cross functional stakeholders and external partners to ensure integration and consistency of business strategy alignment.
  • Close partnership and alignment required with brand colleagues to support brand priorities and indication launches.
  • Work with Market Access teams to understand payer policies and drivers to quality access and proactively identify potential opportunities and conceptualize solutions using creativity and innovation.
  • Effectively track and manage marketing budget for areas of responsibility. Consistently manage multiple projects to deliver high-quality work product in a timely fashion.
  • Track detailed launch execution on payer formulary adoption.
  • Continually evaluate the effectiveness of marketing programs and recommend changes in strategy or tactics as appropriate.
  • Proactively support the account teams through ongoing communications of marketing programs.
  • Serve as Market Access lead on the Integrated Operations Tem to ensure executional launch alignment

Connaissances

Communication skills
Cross-functional collaboration
Analytical skills
Project management

Formation

Bachelor's Degree in Marketing or related field
MBA or advanced degree (preferred)

Outils

Veeva

Description du poste

Spectraforce Technologies, Inc. is seeking a Marketing Manager I/II, Immunology Payer Marketing, to design and implement payer marketing plans that support field teams and secure market access for launch indications.

The role requires collaboration with market access, medical, research, sales training, regulatory, HEOR, marketing analytics, and brand teams, with external agencies to drive growth and successful launches.

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