Strategic Golf Tournament Sales Lead

American-Golf-Corporation; Long Beach (CA); On-site; USD 70,000 - 110,000; Full time

Job summary

American Golf Corporation is seeking a Tournament Sales Manager to drive revenue through planning and executing golf tournaments and group outings. You will cultivate relationships with local businesses, community groups, and event planners from initial inquiry through post-event follow-up.

Work closely with Operations, Food & Beverage, and Marketing to deliver seamless events that reflect our high standards of service and hospitality, coordinating tee times, formats, sponsorships, and

Qualifications

• Previous experience in event sales, hospitality sales, golf operations, or related field required.
• Strong sales acumen with proven ability to meet or exceed revenue targets.
• Excellent communication, negotiation, and relationship-building skills.
• Highly organized with strong attention to detail and ability to manage multiple events simultaneously.
• Working knowledge of golf formats, terminology, and tournament structure preferred.
• Proficiency with CRM platforms, Microsoft Office Suite, and point-of-sale systems.
• Ability to work evenings, weekends, and holidays based on business needs.
• Valid driver’s license may be required depending on location.

Responsibilities

• Generate new tournament and outing business through prospecting, networking, outreach campaigns, and inbound lead management
• Conduct detailed needs assessments with clients to offer appropriate tournament packages, enhancements, and services
• Prepare proposals, pricing, contracts, and event documentation with accuracy and attention to financial performance
• Partner with Operations and F&B teams to ensure events are properly coordinated, staffed, and executed
• Oversee event logistics including tee times, formats, scoring systems, sponsorship setups, signage, and merchandise coordination
• Maintain strong client relationships through frequent communication, site visits, and personalized engagement
• Act as on-site liaison during tournament days, ensuring a positive experience for guests and resolving issues promptly
• Complete post-event follow-up including billing review, client feedback, and opportunities for future bookings
• Track pipeline activity, maintain CRM accuracy, and report on sales performance against revenue targets
• Support marketing initiatives, promotions, and community partnerships that increase visibility of tournament offerings
• Represent American Golf at networking events and industry functions to build brand presence
• Ensure all policies, legal requirements, and service standards are upheld throughout sales and event processes

Skills

Sales

Hospitality sales

Golf operations

Relationship-building

Negotiation

Communication

Organized

Tools

CRM

MS Office

POS systems

Job description

American Golf Corporation is seeking a Tournament Sales Manager to drive revenue through planning and executing golf tournaments and group outings. You will cultivate relationships with local businesses, community groups, and event planners from initial inquiry through post-event follow-up.

Work closely with Operations, Food & Beverage, and Marketing to deliver seamless events that reflect our high standards of service and hospitality, coordinating tee times, formats, sponsorships, and