Strategic Event Architect – NA Tradeshow Leader

Trimble; Westminster (CO); Hybrid; USD 78,000 - 108,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Life insurance

Disability insurance

Time off plans

Retirement plans

Job summary

Trimble in Westminster, CO is seeking an experienced Event Planning Strategist to lead North America event strategy for major national trade shows. You will own budgets, negotiate with vendors, and drive ROI while mentoring junior marketers and setting best practices.

This role combines strategic planning with hands-on execution, requiring cross-functional collaboration with sales, product marketing, and demand generation to ensure pipeline growth and high-conversion follow-ups.

Qualifications

• 8+ years of B2B event marketing experience managing large-scale regional and national trade shows.
• Proven track record aligning event strategy with enterprise sales funnels, tracking lead attribution, and optimizing event ROI.
• Strong senior-level budget management, vendor negotiation, and contract ownership capabilities.
• Demonstrated experience mentoring team members and advising senior stakeholders on event strategy.

Responsibilities

• Define, own, and execute holistic event strategies for major trade shows and conferences across the North American portfolio.
• Align event plans with sales and marketing goals to accelerate pipeline growth and maximize ROI.
• Lead end-to-end event production including budgeting, vendor negotiations, and on-site execution.
• Collaborate with executive leadership, sales, product marketing, and demand generation for campaign alignment.
• Mentor junior marketing talent in event planning and field operations.

Skills

B2B event marketing experience

Lead alignment of event strategy withs

Budget management

Vendor negotiation

Mentoring team members

Education

Bachelor's degree in Marketing, Business, Communications, or equivalent

Job description

Trimble in Westminster, CO is seeking an experienced Event Planning Strategist to lead North America event strategy for major national trade shows. You will own budgets, negotiate with vendors, and drive ROI while mentoring junior marketers and setting best practices.

This role combines strategic planning with hands-on execution, requiring cross-functional collaboration with sales, product marketing, and demand generation to ensure pipeline growth and high-conversion follow-ups.