Strategic Digital Account Manager

Nexstar Media Group Inc.; Grand Rapids (MI); On-site; USD 70,000 - 90,000; Full time

Job summary

Nexstar Media Group Inc. is looking for a Strategic Account Manager in Grand Rapids, MI. The role involves developing digital sales strategies and collaborating with Sales Management to drive revenue growth. Ideal candidates will have a background in marketing and digital media.

Responsibilities include data analysis, campaign monitoring, and assisting sales executives in multiple digital sales processes. Candidates should possess strong communication skills, knowledge of digital marketing strategies, and a passion for working within a team environment.

Qualifications

• Foundational knowledge of SEM, SEO, Social, Display, Video, OTT, Mobile, and Email marketing strategies.
• Experience in digital marketing coordination or media sales.
• Strong organizational skills and attention to detail.

Responsibilities

• Generate digital revenue by collaborating with Sales Management and Account Executives.
• Develop media strategies for growth based on advertiser goals.
• Assist in digital sales processes including Training and Campaign Metrics.

Skills

Digital Marketing Strategies

Google Analytics

Effective Communication

Data Analysis

Problem-Solving

Education

BA or BS in Marketing, Advertising, or Communications

Tools

Microsoft Office Suite

Wide Orbit

ComScore

Google AdWords Certification

Job description

Nexstar Media Group Inc. is looking for a Strategic Account Manager in Grand Rapids, MI. The role involves developing digital sales strategies and collaborating with Sales Management to drive revenue growth. Ideal candidates will have a background in marketing and digital media.

Responsibilities include data analysis, campaign monitoring, and assisting sales executives in multiple digital sales processes. Candidates should possess strong communication skills, knowledge of digital marketing strategies, and a passion for working within a team environment.