Strategic Data & Insights Analyst - Higher Education

University of Utah

Salt Lake City (UT)

On-site

USD 68,000 - 78,000

Full time

14 days+

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Job summary

University of Utah’s Marketing & Communications Digital Team seeks a Digital/Data Research Analyst who will serve as the core analytics engine, turning large datasets into strategic insights for leadership and marketing operations.

The role emphasizes quantitative research, UI/UX prototyping in Figma, and branded data visualization across Tableau, Looker Studio, and BigQuery, supporting higher education strategy and institutional intelligence.

Qualifications

Experience in data analysis, BI, or quantitative research with high-volume datasets.
Proven ability to translate research into actionable insights for leadership.

Responsibilities

Collaborate with the Digital Research team to develop methodologies informing leadership and marketing strategy.
Monitor higher education marketing trends and synthesize external research with internal performance data.
Ingest, clean, structure, and model large datasets to yield operational insights.
Perform social sentiment and behavior analyses across digital channels.
Design branded dashboards and visual reports in Figma aligned with brand guidelines.
Develop and automate executive dashboards in Tableau, Looker Studio, BigQuery, and SQL.