Strategic Creative Operations Lead

NASCAR; Charlotte (NC); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Competitive compensation

Benefits package focused on wellness

Growth opportunities

Job summary

NASCAR is seeking an experienced Manager, Creative Operations to shape operational processes and oversee the planning, intake, prioritization, and execution of creative initiatives across Marketing and internal business teams.

The role emphasizes optimizing workflows, resource planning, governance, and delivering high-quality, on-brand creative output aligned with NASCAR's business objectives. Daytona Beach-based opportunity with travel up to 5%.

Qualifications

• Bachelor's degree from an accredited four-year college or university.
• Minimum of five years of project management experience, including at least two years in a creative, marketing, or agency environment.
• Strong expertise with Workfront or similar project management/traffic management platforms.
• Experience managing complex project workflows, timelines, resource planning, and stakeholder communications.
• Proficiency with Macintosh platforms, Adobe Acrobat Professional, Microsoft Office applications, and cross-platform Mac/PC environments.

Responsibilities

• Lead the full lifecycle of creative projects from strategic intake through final delivery.
• Oversee project prioritization in partnership with Creative Services and Marketing leadership to align workloads with business objectives.
• Serve as the primary administrator and subject matter expert for Workfront, including project setup, workflow configuration, reporting, and governance.
• Develop and maintain project plans, timelines, dependencies, resource allocations, and capacity forecasts.
• Manage creative team capacity planning and proactively identify resource gaps, risks, and opportunities.
• Establish and enforce intake standards, creative briefing requirements, and approval workflows.
• Facilitate cross-functional communication, ensuring stakeholders remain informed of timelines, scope changes, and project risks.
• Monitor project scope, performance metrics, and budget considerations to support operational efficiency.
• Generate executive-level reporting and actionable insights from Workfront to support strategic decision-making.
• Identify and implement process improvements that reduce bottlenecks, enhance collaboration, and improve creative output.
• Travel up to 5% as business needs require.

Skills

Workfront experience

Project management

Cross-functional collaboration

Communication

Stakeholder management

Education

Bachelor's degree

Tools

Workfront

Macintosh

Adobe Acrobat Pro

Microsoft Office

Job description

NASCAR is seeking an experienced Manager, Creative Operations to shape operational processes and oversee the planning, intake, prioritization, and execution of creative initiatives across Marketing and internal business teams.

The role emphasizes optimizing workflows, resource planning, governance, and delivering high-quality, on-brand creative output aligned with NASCAR's business objectives. Daytona Beach-based opportunity with travel up to 5%.