Manager, Creative Operations

National Association for Stock Car Auto Racing (NASCAR); Town of Charlotte (NY); On-site; USD 90,000 - 130,000; Full time

Job summary

NASCAR, based in Daytona Beach, Florida, seeks a Manager, Creative Operations to optimize operational processes powering creative work across Marketing and internal teams. You will own intake, prioritization, and execution of initiatives, driving workflow efficiency and governance across Creative Services and partners.

You will lead planning, timelines, resources, and budgets while delivering high-quality, on-brand output aligned with NASCAR's objectives.

Qualifications

• Bachelor's degree required.
• Minimum 5 years of project management, including 2+ years in creative/marketing.
• Strong expertise with Workfront or similar platforms.
• Experience managing complex workflows and stakeholder communications.
• Ability to translate concepts into actionable project plans.

Responsibilities

• Lead the full lifecycle of creative projects from intake to delivery.
• Oversee project prioritization with Creative Services and Marketing leadership.
• Administer and be SME for Workfront – setup, workflows, reporting, governance.
• Develop and maintain project plans, timelines, dependencies, and resources.
• Manage capacity planning and identify resource gaps, risks, and opportunities.
• Establish intake standards, briefing requirements, and approval workflows.
• Facilitate cross-functional communication and keep stakeholders informed of timelines and scope changes.
• Monitor scope, performance metrics, and budget considerations for efficiency.
• Generate executive-level reporting and insights from Workfront for decision-making.
• Identify and implement process improvements to reduce bottlenecks.

Skills

Project management

Stakeholder communication

Workfront

Resource planning

Education

Bachelor's degree

Tools

Macintosh platforms

Adobe Acrobat Pro

Microsoft Office

Job description

About NASCAR

At NASCAR, you will work alongside passionate people creating experiences fans feel and helping shape the future of sports and entertainment. NASCAR is seeking an experienced Manager, Creative Operations to help shape the operational processes that power impactful creative work across the organization.

Role Overview

You will lead the planning, intake, prioritization, and execution of creative initiatives supporting Marketing and internal business teams. You will drive operational excellence through workflow optimization, resource planning, and project governance, creating greater visibility, alignment, and efficiency across Creative Services and cross-functional stakeholders.

You will advance the team's ability to deliver high-quality, on-brand creative work that supports NASCAR's business objectives.

What You'll Do

• Lead the full lifecycle of creative projects from strategic intake through final delivery.
• Oversee project prioritization in partnership with Creative Services and Marketing leadership to align workloads with business objectives.
• Serve as the primary administrator and subject matter expert for Workfront, including project setup, workflow configuration, reporting, and governance.
• Develop and maintain project plans, timelines, dependencies, resource allocations, and capacity forecasts.
• Manage creative team capacity planning and proactively identify resource gaps, risks, and opportunities.
• Establish and enforce intake standards, creative briefing requirements, and approval workflows.
• Facilitate cross-functional communication, ensuring stakeholders remain informed of timelines, scope changes, and project risks.
• Monitor project scope, performance metrics, and budget considerations to support operational efficiency.
• Generate executive-level reporting and actionable insights from Workfront to support strategic decision-making.
• Identify and implement process improvements that reduce bottlenecks, enhance collaboration, and improve creative output.
• Travel up to 5% as business needs require.

What You'll Bring

• Bachelor's degree from a four-year accredited college or university.
• Minimum of five (5) years of project management experience, including at least two (2) years in a creative, marketing, or agency environment.
• Strong expertise with Workfront or similar project management/traffic management platforms.
• Experience managing complex project workflows, timelines, resource planning, and stakeholder communications.
• Proficiency with Macintosh platforms, Adobe Acrobat Professional, Microsoft Office applications, and cross-platform Mac/PC environments.
• Ability to translate complex concepts into actionable project plans and serve as an effective liaison between business partners and creative teams.
• Strong communication, facilitation, and conflict-resolution skills.
• Demonstrated ability to prioritize competing demands and thrive in a fast-paced, evolving environment.
• Experience using project data and reporting to drive decision-making and process improvements.
• Ability to foster collaboration and help teams perform at a high level.

Location

Based in Daytona Beach, Florida. NASCAR is headquartered in Daytona Beach and has offices in five cities across North America.

Compensation & Benefits

That is why we offer competitive compensation, a comprehensive benefits package focused on wellness, and opportunities to grow and develop both personally and professionally.

Equal Opportunity Employer

NASCAR is an Equal Opportunity Employer and is committed to conducting recruitment and hiring activities in a fair, ethical, and legally compliant manner. In support of this commitment, all employment decisions are based on job-related qualifications, skills, experience, and performance, and are made without discrimination based on any legally protected characteristic, including but not limited to race, ethnicity, gender, religion, sexual orientation or gender identity, national origin, age, military or veteran status, disability, or any other status protected by applicable federal, state, or local law, including socioeconomic, marital, parental, or caregiving status.

About NASCAR

The National Association for Stock Car Auto Racing (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States and owner of 15 of the nation’s major motorsports entertainment facilities. NASCAR sanctions races in three national series (NASCAR Cup Series, NASCAR O’Reilly Auto Parts Series, and NASCAR CRAFTSMAN Truck Series), four international series (NASCAR Brasil Series, NASCAR Canada Series, NASCAR Euro Series, NASCAR Mexico Series), four regional series (ARCA Menards Series, ARCA Menards Series East & West and the NASCAR Whelen Modified Tour) and a local grassroots series (NASCAR Local Racing Series powered by O’Reilly Auto Parts). The International Motor Sports Association (IMSA) governs the IMSA WeatherTech SportsCar Championship, the premier U.S. sports car series. NASCAR also owns Motor Racing Network, Racing Electronics, and ONE DAYTONA. Based in Daytona Beach, Florida, with offices in five cities across North America, NASCAR sanctions more than 1,200 races annually in 11 countries and more than 30 U.S. states. For more information visit www.NASCAR.com and www.IMSA.com, and follow NASCAR on Instagram, YouTube, TikTok, X and Facebook.