Strategic Creative Lead — Flexible Schedule

Hurrdat; Lincoln (NE); Hybrid; USD 65,000 - 85,000; Full time

Benefits offered by this job

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Parental Leave

Employee Discounts

401(k) Retirement Plan

Responsible Time Off Policy

Flexible Schedule (hybrid schedule/hal

Job summary

Hurrdat in Lincoln, Nebraska is seeking a Creative Strategist to develop scalable ad campaigns by marrying data-driven insights with storytelling to drive measurable results.

You will partner with media buyers, account managers, and content teams across Facebook, Instagram, TikTok, X and LinkedIn to craft hooks, test concepts, and optimize performance while presenting outcomes to clients.

Qualifications

• Bachelor's degree in Marketing, Advertising, Communications, or related field.
• 1–3 years in creative strategy at an advertising agency or digital marketing environment.
• Strong understanding of consumer psychology and audience targeting.
• Proficiency with ad platforms and analytics for performance optimization.

Responsibilities

• Market research to identify campaign opportunities and refine strategies.
• Positioning and differentiation through compelling product messaging.
• Hook development and testing across channels to grab attention.
• Campaign execution with cross-functional teams across multiple platforms.
• Performance optimization through data-driven iteration and scaling.

Skills

Consumer psychology

Identity marketing

Advertising techniques

Hooks scripting

Social ads

Campaign optimization

Communication skills

Team collaboration

Deadline-driven

Education

Bachelor's degree in Marketing

Advertising/Communications background

Tools

Facebook/Instagram Ads

TikTok Ads

LinkedIn Ads

Analytics tools

Job description

Hurrdat in Lincoln, Nebraska is seeking a Creative Strategist to develop scalable ad campaigns by marrying data-driven insights with storytelling to drive measurable results.

You will partner with media buyers, account managers, and content teams across Facebook, Instagram, TikTok, X and LinkedIn to craft hooks, test concepts, and optimize performance while presenting outcomes to clients.