Integrated Campaign Lead: Strategy, Media & Creativity

HURRDAT LLC; Omaha (NE); On-site; USD 68,000 - 76,000; Full time

Benefits offered by this job

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Parental Leave

Employee Discount’s

401(k) Retirement Plan

Responsible Time Off Policy

Job summary

HURRDAT LLC in Omaha is seeking an Integrated Campaign Strategist to connect client goals with creative, content, production, media and measurement decisions. You will own the integrated plan for assigned clients—assets, timing, channels, and how results shape future campaigns.

This hands-on leadership role focuses on an automotive account initially, with potential to extend to other clients. Collaboration with account and functional leaders is essential to drive strategy and execution.

Qualifications

• Typically seven or more years of integrated marketing or campaign strategy experience.
• Experience leading campaigns from objective and brief through production, launch, and review.
• Strong judgment on how content should adapt across audiences, formats, and channels.
• Ability to make practical production decisions within budget, resource, and timing constraints.
• Agency experience is valuable; automotive/retail or multi-location exposure is a plus.

Responsibilities

• Translate client goals, audience insights, offers, and performance data into campaign strategies.
• Develop actionable creative briefs defining messaging, content needs, formats, and deadlines.
• Determine when to produce new content or update existing assets.
• Coordinate video, paid/organic social, web, podcasts, and partnerships into a single plan.
• Collaborate with creative and production teams to select concepts and approaches.
• Align cross-functional teams around priorities and timely decisions.
• Incorporate approvals, brand rules, and usage rights into planning.
• Ensure assets reach channel teams with clear instructions and launch dates.
• Review results with partners and convert findings into tests and improvements.
• Build repeatable planning processes to improve quality and scale for clients.

Skills

Campaign strategy

Creative strategy

Client presentation

Project management

Data-driven decisions

Job description

HURRDAT LLC in Omaha is seeking an Integrated Campaign Strategist to connect client goals with creative, content, production, media and measurement decisions. You will own the integrated plan for assigned clients—assets, timing, channels, and how results shape future campaigns.

This hands-on leadership role focuses on an automotive account initially, with potential to extend to other clients. Collaboration with account and functional leaders is essential to drive strategy and execution.