Senior Integrated Campaign Strategist

Hurrdat; Omaha, Northern (NE, KY); Hybrid; USD 68,000 - 76,000; Full time

Benefits offered by this job

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Parental Leave

Employee Discount’s

401(k) Retirement Plan

Responsible Time Off Policy

Job summary

Hurrdat in Omaha, NE is seeking an Integrated Campaign Strategist to connect client business goals with creative, content, production, media, and measurement decisions that bring campaigns to life.

This hands-on leader will own the integrated campaign plan for assigned automotive clients, partnering with account and functional teams to shape strategy, approve assets, and optimize performance across paid, organic, video, and partnerships.

Qualifications

• Typically seven or more years of relevant experience in integrated marketing, campaign strategy, creative strategy, or brand planning; no specific degree required.
• Experience leading campaigns from business objective and creative brief through production, launch, and performance review.
• Strong creative judgment and understanding of how content should change across audiences, formats, and channels.
• Ability to make practical production decisions within budget, resource, and timing constraints.
• Confident presenting recommendations to clients and explaining strategic choices.
• Strong organization and follow-through across multiple teams and deadlines.
• Comfort using performance data to improve creative and campaign decisions.
• Work examples demonstrating individual contribution and results or lessons learned.
• Agency experience is valuable; automotive/retail or multi-location content a plus.

Responsibilities

• Translate client goals, audience insights, offers, and data into clear campaign strategies.
• Develop actionable briefs defining messaging, formats, placements, responsibilities, and deadlines.
• Determine when campaigns need new production or updates to existing content.
• Connect video, paid and organic social, web, podcasts, partnerships into a coordinated plan.
• Partner with creative and production teams to select concepts, talent, formats, and approaches.
• Align cross-functional teams around priorities and timely decisions.

Skills

Integrated marketing

Campaign strategy

Creative strategy

Brand planning

Leadership

Performance analysis

Client communication

Job description

Hurrdat in Omaha, NE is seeking an Integrated Campaign Strategist to connect client business goals with creative, content, production, media, and measurement decisions that bring campaigns to life.

This hands-on leader will own the integrated campaign plan for assigned automotive clients, partnering with account and functional teams to shape strategy, approve assets, and optimize performance across paid, organic, video, and partnerships.