Strategic Content & Social Ecosystem Lead

Truist; Charlotte (NC); On-site; USD 120,000 - 190,000; Full time

Benefits offered by this job

Medical benefits

401k plan

Paid time off

Job summary

Truist is seeking a Content & Social Media Ecosystem Manager to connect social media, content experiences, and influencer marketing across the enterprise. The role partners with senior leaders to align strategies and governance while driving growth through integrated ecosystems.

The position emphasizes collaboration, analytics, and scalable processes to improve discovery, engagement, and measurement across channels.

Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration or related field.
• Seven years of related social media experience or equivalent.
• Deep SME knowledge in marketing and social media disciplines.
• Ability to lead complex projects and exercise independent judgment.

Responsibilities

• Connect social media and content strategy across search, AI-enabled discovery, and digital journeys.
• Identify ecosystem opportunities to boost visibility and business growth.
• Translate changes in technology, platforms, and discovery patterns into enterprise recommendations.
• Align stakeholders around shared roadmaps and outcomes.
• Ensure integrated investments across social, content, and influencer marketing.

Skills

Strategic thinking

Cross-functional collaboration

Analytical skills

Executive communication

Influence without authority

Project leadership

Education

Bachelor's degree in Marketing/Communications/Business Administration

Tools

Java

JavaScript

HTML

CSS

XML

Python

SQL

Job description

Truist is seeking a Content & Social Media Ecosystem Manager to connect social media, content experiences, and influencer marketing across the enterprise. The role partners with senior leaders to align strategies and governance while driving growth through integrated ecosystems.

The position emphasizes collaboration, analytics, and scalable processes to improve discovery, engagement, and measurement across channels.