Strategic Commercial Kitchen Equipment Specialist

Cash-Wa; Salina (KS); On-site; USD 60,000 - 90,000; Full time

Job summary

Cash-Wa is seeking a Commercial Equipment Sales Specialist to sell commercial food service equipment and supplies, promote design and consultation services, and manage bids, proposals, and project execution from job sites to delivery.

You will collaborate with sales, marketing, management, accounting, logistics, and installation/service teams; travel to client sites and trade shows; and help grow the customer base through cold and warm outreach. Strong relationship skills are required.

Qualifications

• Bachelor's degree in business, marketing, or related field preferred, but not required.
• Experience with CAD or Rivet for reading drawings, including electrical and mechanical details preferred.
• 2 years of experience with commercial equipment, including installation, maintenance, and operation is preferred.

Responsibilities

• Collaborate with sales teams to assist existing customers within the CWD family, including on-site visits to facilitate sales and educate them on the design process.
• Research and identify new potential clients in the food service industry, with an emphasis on government contracts, schools, and multi-unit accounts not currently serviced by Buller/Sunflower.
• Coordinate sales efforts with marketing, management, accounting, logistics, and installation/service departments.
• Develop and execute warm and cold call plans to grow the customer base. Reach out to potential clients through cold calling, emails, and networking.
• Provide management with ideas for new promotions, products, and strategies to increase profit and sales.
• Collect and process customer orders efficiently.
• Provide customer feedback to management and product development teams.
• Ride with and support the Distribution team with their customers.
• Maintain a positive relationship with Distribution Sales Team
• Work with customers to understand their objectives and formulate bids that meet their needs at acceptable costs and profit margins.
• Coordinate with internal team members to assist in the bid process.
• Manage project activities to ensure they stay on time and within budget.
• Collaborate with CWD transportation teams to stage projects and deliver equipment to job sites as needed.
• Address any issues related to product or delivery and work with the Service Department and our Reps to resolve these issues promptly.
• Coordinate with factory representatives and provide field training for equipment as needed.
• Assist with measurements at job sites and support new construction and remodeling projects by creating functional plans.
• Stay updated on product knowledge, applications, and industry trends within the restaurant equipment segment.
• Attend SEFA Training Conferences, CWD-designated company sales and training meetings, and trade shows as required.
• Continuously seek process efficiencies and strategies to grow profit margins and sales.
• Ensure that leads from CWD Distribution are properly credited with finder's fees.
• Achieve agreed-upon sales targets and outcomes profit goals.
• Perform other duties and responsibilities as assigned.

Skills

Sales & Negotiation

Relationship Building

Communication

Organization

Time Management

Adaptability

Industry Insight

Customer Service

Project Management

Learn & Grow

Self-Starter

Education

Bachelor's degree preferred

Tools

CAD

Rivet

Outlook

OneNote

Excel

PowerPoint

Job description

Cash-Wa is seeking a Commercial Equipment Sales Specialist to sell commercial food service equipment and supplies, promote design and consultation services, and manage bids, proposals, and project execution from job sites to delivery.

You will collaborate with sales, marketing, management, accounting, logistics, and installation/service teams; travel to client sites and trade shows; and help grow the customer base through cold and warm outreach. Strong relationship skills are required.