Strategic Commercial AV Sales Executive

Trova; Clearwater (FL); On-site; USD 90,000 - 140,000; Full time

Job summary

Trova is seeking an experienced Commercial AV Sales Executive in Clearwater, FL to develop and close complex audio/visual projects for commercial clients. This role emphasizes trust, quality, and long-term value over price, with heavy focus on pipeline management and multi‑stakeholder engagement.

You will lead discovery, tailor solutions with Design/Engineering, and drive opportunities through CRM-driven sales cycles—from qualification to close—while protecting margins and delivering premium

Qualifications

• 3+ years of B2B sales experience in commercial AV.
• Experience managing long, multi‑stakeholder B2B sales cycles.
• Strong understanding of commercial AV technologies and ability to discuss technical solutions with clients.
• Experience working with CRM platforms; Pipedrive experience is a plus.
• Excellent written and verbal communication; strong prospecting and relationship-building skills.
• Proven ability to build relationships from scratch and manage complex deals.

Responsibilities

• Prospect and generate new commercial AV opportunities.
• Build relationships with owners, facility managers, IT leaders, GCs, architects, developers, and other decision-makers.
• Lead discovery meetings to understand client goals, budgets, timelines, and technical requirements.
• Guide opportunities through qualification to close; maintain CRM records and forecast accuracy.
• Collaborate with Design/Engineering to develop solutions and present proposals.
• Protect margins and ensure scope aligns with delivery; provide clean handoffs to operations.

Skills

B2B sales

AV knowledge

CRM experience

Relationship building

Pipeline management

Technical discussion

Negotiation

Tools

Pipedrive

CRM software

Job description

Trova is seeking an experienced Commercial AV Sales Executive in Clearwater, FL to develop and close complex audio/visual projects for commercial clients. This role emphasizes trust, quality, and long-term value over price, with heavy focus on pipeline management and multi‑stakeholder engagement.

You will lead discovery, tailor solutions with Design/Engineering, and drive opportunities through CRM-driven sales cycles—from qualification to close—while protecting margins and delivering premium