Strategic Brand & Growth Marketing Manager

Home Page - Horan Wealth; Kentucky; On-site; USD 65,000 - 95,000; Full time

Job summary

HORAN Wealth seeks a Marketing Manager to lead the strategic planning, coordination, execution, and evaluation of all firm-sponsored events and marketing initiatives. The ideal candidate is creative, personable, highly organized, and professional, with the ability to manage multiple initiatives while maintaining attention to detail.

This role collaborates cross-functionally with firm leadership, public relations, sales, and service teams to ensure events and programs align with HORAN Wealth’s

Qualifications

• 4-year degree in journalism, marketing, or public relations with demonstrated success.
• Minimum of 5 years’ experience in marketing, communications, or public relations.
• Financial industry experience required.

Responsibilities

• Lead brand strategy and ensure consistency across all marketing communications and materials.
• Develop and execute PR and communications strategies to enhance brand awareness and market presence.
• Manage firm’s social media with a focus on LinkedIn and audience engagement.
• Execute email marketing campaigns to support client engagement and business development.
• Maintain and update marketing collateral to align with brand standards and priorities.
• Evaluate vendor performance and ensure quality and adherence to scopes of work.
• Ensure all materials pass compliance review before publication.
• Own and manage the marketing budget across initiatives, vendors, campaigns, and tools.

Skills

Brand strategy

Public relations

Social media management

Email marketing

Marketing collateral

Vendor management

Compliance review

Budget management

Cross-functional collaboration

Attention to detail

Education

Bachelor’s degree in journalism/marketing/PR

Tools

Adobe Creative Suite

Microsoft Office

Job description

HORAN Wealth seeks a Marketing Manager to lead the strategic planning, coordination, execution, and evaluation of all firm-sponsored events and marketing initiatives. The ideal candidate is creative, personable, highly organized, and professional, with the ability to manage multiple initiatives while maintaining attention to detail.

This role collaborates cross-functionally with firm leadership, public relations, sales, and service teams to ensure events and programs align with HORAN Wealth’s