Strategic Brand Analytics Lead

BioNJ Inc.; Princeton (NJ); Hybrid; USD 164,000 - 246,000; Full time

Benefits offered by this job

401(k) match

Health, dental, vision

Voluntary insurance

Paid vacation, sick leave, holidays

Parental leave

Commuter benefits

Wellbeing resources

Job summary

Genmab is seeking an Associate Director, Business Insights & Analytics to lead U.S. Epkinly brand analytics and turn data into strategic, actionable insights that drive commercial performance.

You will partner with Marketing, Medical Affairs, Field, and Commercial leadership to build KPIs, dashboards, and scalable data products, enabling faster decision making and data-driven strategy across the organization.

Qualifications

• Bachelor's degree in Business, Analytics, Statistics, Data Science, Economics, or related field.
• 7+ years in commercial analytics or related field within biopharma; oncology/hematology preferred.
• Demonstrated ability to leverage multiple data sources to generate actionable insights.
• Strong SQL, R/Python, and Tableau skills.
• Proven experience developing KPIs, dashboards, and scalable data products.
• Excellent communication and storytelling for senior audiences.

Responsibilities

• Lead U.S. Epkinly brand analytics and reporting across weekly, monthly, and quarterly cycles.
• Develop and govern commercial KPIs and dashboards to identify growth opportunities.
• Translate quantitative analyses into clear, actionable insights for senior leaders and cross-functional partners.
• Connect commercial performance with brand strategy, customer behavior, and competitive dynamics.
• Partner with Field Operations, Data & Technology to ensure analytics aligns with priorities.
• Drive scalable data products and self-service analytics to speed insights.

Skills

SQL

Analytical thinking

Storytelling

Cross-functional collaboration

Education

Bachelor’s degree (relevant field)

Tools

Tableau

R

Python

Job description

Genmab is seeking an Associate Director, Business Insights & Analytics to lead U.S. Epkinly brand analytics and turn data into strategic, actionable insights that drive commercial performance.

You will partner with Marketing, Medical Affairs, Field, and Commercial leadership to build KPIs, dashboards, and scalable data products, enabling faster decision making and data-driven strategy across the organization.