Strategic Analytics Lead, Personalization & Experiments

Ulta Beauty; Bolingbrook (IL); Hybrid; USD 78,000 - 115,000; Full time

Benefits offered by this job

Health insurance

Dental coverage

Vision coverage

Life insurance

Disability benefits

Paid time off

Bonus plan

Job summary

Ulta Beauty is seeking a Senior Analyst, Strategic Analytics to measure and optimize personalization across digital channels. You will design experiments with Marketing, Product and Digital teams and translate complex data into insights guiding strategic decisions.

Lead dashboards in PowerBI, collaborate with Data Science and business partners, and drive self-service analytics in a hybrid work model. Strong SQL, Python and Adobe tools required.

Qualifications

• BA/BS degree in Business Analytics, Mathematics, Computer Science, Statistics, Data Science or related analytical degree (Master’s preferred).
• 5+ years of experience in experimentation, digital analytics, or customer behavior analytics.
• Strong proficiency in SQL and relational databases.
• Advanced Excel and PowerPoint skills.
• Experience with A/B Testing Tools – Adobe Target preferred.
• Experience with Adobe Analytics and/or Customer Journey Analytics.
• Experience with Python or R a plus.
• Experience in retail or CPG industry a plus.
• Experience with data visualization tools (Tableau or PowerBI) a plus.
• Excellent interpersonal, verbal, and written communication skills.

Responsibilities

• Analyze A/B and multivariate Personalization experiments using Adobe Target, ensuring statistical validity and clear business interpretation.
• Partner with Marketing Personalization & Digital teams to uncover insights and optimize journeys.
• Collaborate with Data Science to explore advanced analytics models for personalized audiences.
• Analyze journeys in Adobe Journey Optimizer and Adobe Customer Journey Analytics to measure impact.
• Query and manipulate large-scale datasets using SQL & Python in a Google Cloud environment.
• Develop automated dashboards and reporting solutions in PowerBI for self-service insights.
• Translate business needs into analytic approaches and present results for action-oriented decisions.
• Improve analysis workflows, documentation, and knowledge repositories.
• Collaborate with Ulta Beauty partners to align analytics with business goals.

Skills

SQL

Python

Adobe Target

Adobe Analytics

PowerBI

Tableau

Excel

PowerPoint

Education

BA/BS in Business Analytics, Mathematics, CS, Statistics, Data Science or related analytical degree

Tools

Google Cloud Platform

Job description

Ulta Beauty is seeking a Senior Analyst, Strategic Analytics to measure and optimize personalization across digital channels. You will design experiments with Marketing, Product and Digital teams and translate complex data into insights guiding strategic decisions.

Lead dashboards in PowerBI, collaborate with Data Science and business partners, and drive self-service analytics in a hybrid work model. Strong SQL, Python and Adobe tools required.