Strategic AI-Driven Data Activation Consultant

Dentsuaegis; United States; Hybrid; USD 94,000 - 140,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

401(k)

Job summary

Dentsuaegis is seeking a seasoned consultant to help organizations turn customer data into personalized experiences across marketing channels. You will lead discovery, design solutions, guide implementation, and configure customer data activation using Hightouch.

Responsibilities include running discovery workshops, explaining data flows to diverse stakeholders, and owning end-to-end delivery from requirements to testing and acceptance. Strong SQL and cloud platform experience are required.

Qualifications

• Five+ years in consulting, business analysis, client delivery, marketing technology, customer data, or related technical environment.
• Hands-on Hightouch experience including audience creation, data modeling, and sync configuration.
• Understanding of customer data activation and cloud data platforms such as Snowflake or Databricks.
• SQL skills and ability to understand data structures, integrations, and end-to-end data flows.

Responsibilities

• Facilitate discovery workshops with business and technical stakeholders, translating objectives into use cases, requirements, and recommendations.
• Explain data flows, platform capabilities, and activation approaches to audiences ranging from executives to engineers.
• Own delivery workstreams from requirements through implementation, coordinating priorities, dependencies, risks, sprints, testing, and user acceptance.
• Build audiences and journeys, configure and troubleshoot syncs, and connect cloud data platforms to marketing destinations.
• Advise on governance, personalization, and AI-supported activation strategies.
• Use AI tools to support preparation, analysis, documentation, and client storytelling; identify ways to improve delivery.

Skills

Consulting experience

Client delivery

Stakeholder communication

AI tools usage

Presentation

Tools

Hightouch

Snowflake

Databricks

Job description

Dentsuaegis is seeking a seasoned consultant to help organizations turn customer data into personalized experiences across marketing channels. You will lead discovery, design solutions, guide implementation, and configure customer data activation using Hightouch.

Responsibilities include running discovery workshops, explaining data flows to diverse stakeholders, and owning end-to-end delivery from requirements to testing and acceptance. Strong SQL and cloud platform experience are required.